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T. January 23 rd Mac Outfitters. Social Media Video Blueprint. Subject: Twitter. Rick Toone Jen Phillips April. www.SocialMediaVideoBlueprint.com. W. T. I. T. R. E. 1. 1. Social Media Video Blueprint. Subject: Facebook. Rick Toone Jen Phillips April.
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T January 23rd Mac Outfitters Social Media Video Blueprint Subject: Twitter Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com W T I T R E 1 1
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com True or False You can connect directly with reporters which may lead to publicity. 3 3
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com True or False People only talk about what they ate for lunch. 2 2
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com True or False You can connect with business leaders. 4 4
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Excuse #1 I don’t understand it. 5 5
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Excuse #2 I don’t know what to post 6 6
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Excuse #3 I’m Konfuzzled by the technology 7 7
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Today’s topics 1- 1—Anatomy of a Tweet 2-Glossary 3 Personal 4- Lists 5- Sharing 6- Credibility 7- Tweetchats 8 8
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Webster’s Definition of Twitter Fill it in – add “cocktail party” 9 9
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com The Anatomy of a Tweet 9 9
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Glossary • Tweet • RT (ReTweet) • Direct Message (DM) • Hashtag Power 9 9
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com A Tweet • The term for your update 9 9
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com A ReTweet (RT) • The term for your share. By RT’ing, you’re sharing the content of someone else. 9 9
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 17 17
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com DM– a Direct Message – This is a private message sent to another. You can only DM people who are following you. 9 9
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com #Hashtags Are the Golden Key 9 9
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Demo #Doylestown #BucksCounty #whateverelse 9 9
Define why you want to post something Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Define who you are posting for What shows my personality? WIiFM What do I post? 14 14
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com How often should I post? 15 15
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 37 37
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Best topics to post A Mix of Business and Personal Posts Answer FAQ’s Show Your Human Side Share other people’s content 16 16
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 20 20
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Take a moment and write 5 people/companies or types of people who you would like to connect with. 17 17
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Demo search 17 17
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com . 17 17
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 22 22
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com . 17 17
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Mentions . 17 17
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 17 17
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Lists 9 9
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Demo Lists 9 9
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Lists make it easier to keep track of people 9 9
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 9 9
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com On Twitter, the biggest SEO benefits come from your bio. Use descriptive keywords 10 10
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Examples of good bios -- 11 11
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Old New 26 26
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Awards About me News clips Testimonials 28 28
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 30 30
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Examples of good bios -- 11 11
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com Include tools like followerwonk.com and hootsuite – maybe, we should set up a mock twitter acct. from scratch. Make Twitter glossary a slideshare 17 17
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 13 13
Credibility boosting videos Funny videos Informative videos Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 21 21
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 31 31
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 32 32
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 33 33
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 43 43
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 44 44
Social Media Video Blueprint Subject: Facebook Rick Toone Jen Phillips April www.SocialMediaVideoBlueprint.com 45 45
Subject: Video Rick Toone www.ShootBetterVideoBlueprint.com Shoot Better Video Blueprint September 12th 46
Subject: Video Rick Toone www.ShootBetterVideoBlueprint.com Shoot Better Video Blueprint September 12th 46