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King Arthur . Quest of the round table. Timetable. Concept Corporate identity Travel description Quiz Activities. Concept. Theme Target group Location. Theme. King Arthur Film & literature Important days & moments Purpose. Target group. Middle class Adventurous Sportive
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King Arthur Quest of the round table
Timetable • Concept • Corporate identity • Travel description • Quiz • Activities
Concept • Theme • Target group • Location
Theme • King Arthur • Film & literature • Important days & moments • Purpose
Target group • Middle class • Adventurous • Sportive • Interested in history • + 18
Location • Cardiff • Link : Cardiff castle • Leckwithwood & lake
Corporate identity • Excalibur • Baseline: Makeshistoryalive
Corporate identity • Colours: green andbrown • Adressing target group • Dress code employees
Activities : The stranger • Bus to Cardiff • White beard & strange hat • Merlin the Wizard • Supervise
Activities : Mysterioustelevision • Everyhour • Hints • Parts of the movie
Activities : Little play • Revealtheme • Actors perform a play • Authenticclothes • Life of King Arthur
Activities : Authenticmeal • Authenticstew • Participantsprepareit