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Sunflower Café Downtown Ottawa. Introduction to the business. Family Owned business When It was started? What does the business do? What was the motivation to start a business? What did it take to start the business? What are the responsibilities associated? What are the future goals?
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Introduction to the business Family Owned business • When It was started? • What does the business do? • What was the motivation to start a business? • What did it take to start the business? • What are the responsibilities associated? • What are the future goals? • www.sunflowercafe.ca & 613-288 2439
History and Background • Started in 2004 by Alina Hellmann • Originally was named Sandy Hill Café • Served Mediterranean-style breakfast with a combination of assorted bread rolls, muffins , pastries, and freshly brewed coffee in enormous mugs • Taken over by Nadia Berni in December 2009 and the operations started under new management with new ideas.
Breakfast & Brunch • Eggs, muffins, croissants • Cookies, pastries, sandwiches • Pies (quiches) for brunch comes with salad with homemade dressings • Homemade breads. Organic Coffee With various flavors • All kinds of tarts • Famous Moroccan dishes e.g.: Tajine, Couscous, Bastila
Motivation to Compete! • Be your Own boss • Be a part of the competition & the challenges in F&B industry • Come out of the boring & monotonous government job to get associated with a vibrant industry • Dynamic personality & loves changes in life • Strong belief in Moroccan culture about the importance of food
Sacrifices & Compromises • Research analysis of the market • Dedicated immense amount of time & energy • Tough balance between family ( two kids) & work • Moved from Toronto to Ottawa • Quit previous job & did cope up with the opportunity cost involved • Stuck to the decision of owning & running a business
Duties & Responsibilities • Sole Proprietorship • Berni is accountable for the preparation of the breakfast & Brunch • Laayar, her husband serves the customers and enhances the business by socializing with people • Berni supervises Sunflower Café’s accounts. • Berni researches the market and the competition to constantly upgrade her business according to the market needs
CompetitionRisks & Aspiration • Biggest competitors : Shawarma, Tim Hortons, and Bridgehead • Financial risks involved • The business at breakeven • To balance business & family gets daunting • Grow It as a franchise • Own a chain of Moroccan restaurants in the Future
SWOT Analysis Strengths Weaknesses Opportunities Threats
THANK YOU Prepared BY Badr Moussadek LeudyMinea NeelamChoudhury