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An Introduction to E-learning

An Introduction to E-learning. SmartGrowth Canada Network, 3.11.05. Overview. Terminology Options and examples Planning and stages Resources. Learning Drives Mission. Educated staffers, volunteers, and board members are more productive contributors.

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An Introduction to E-learning

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  1. An Introduction to E-learning SmartGrowth Canada Network, 3.11.05

  2. Overview • Terminology • Options and examples • Planning and stages • Resources

  3. Learning Drives Mission • Educated staffers, volunteers, and board members are more productive contributors. • An educated donor gives more and more consistently. • An educated advocate is a better advocate. • A learning organization is a more effective organization.

  4. E-learning Adoption • “The move toward blended solutions, cross marketing, and integrated technologies is blurring the previous distinctions between the sectors. It is now plausible to speak of the greater ‘learning market,’ which in the U.S. is now worth over $900 billion.” • Corporations: $10.6 billion • Association: $3.4 billion • Government: $2.7 billion • NGOs: $1 billion

  5. Some Definitions: Types of Learning • Distance learningLearning that’s not classroom-based • E-learningLearning that’s Internet-based; online learning • Blended learningLearning that combines different types of technology-enabled experiences or combines technology-enabled products with face-to-face, classroom-based experiences

  6. Some Definitions: Types of E-learning • SynchronousE-learning provided in real-time, typcially via Web conferencing, a Webcast, or chat • AsynchronousEnables participants to engage when they choose • Self-PacedLearner works independently, generally with complete control over when learning content is accessed and pace of learning • FacilitatedLearning experience guided by at least one individual—for instance, an instructor or subject matter expert—and usually according to a prescribed schedule

  7. Options and Examples • Virtual seminar • Real-time (synchronous), instructor-led online learning event • Application- and document-sharing, whiteboard, polling, video • Internet telephony (VoIP) or conference call • Self-paced e-learning • On-demand, anytime access (asynchronous) • Can come back to review a lesson or concept as needed • Facilitated, asynchronous e-learning • No need for participants to be online at the same time, although may have timeframe for completion • Projects, message boards, readings, tutorials • Primary format used by colleges and universities

  8. Virtual Seminar • Time-sensitive briefings, presentations, and software application training • Interaction and motivation • Invest time to learn how to use these tools • Isoph, WebEx, Centra, Live Meeting, etc.

  9. Virtual Seminar: Characteristics and Features • Synchronous format • Instructor-led • VoIP or companion conference call • PowerPoint slides, whiteboard, application-sharing, Web surfing, text chat, polling • Record for playback

  10. Broadening Impact: Drucker Foundation • Two live online sessions • Facilitated • Interactive • Discussion boards • Before and after • Resources • Upload and download • Link exchange

  11. Self-paced E-learning • On-demand format: anytime, anywhere, own pace • Flexible and scalable • Can be costly for custom development; low marginal costs to deliver • Can buy off-the-shelf • Motivation and encouragement for learners crucial

  12. Educating the Public: NWF http://wildlifeuniversity.nwf.org

  13. Facilitated, Asynchronous E-learning • Time-limited format for moving through materials and participating • Numerous software packages or ASPs available (Isoph, Blackboard, WebCT, etc.) • Limited number of participants per event for quality offering • Significant commitment of instructor time

  14. Example Facilitated Course Interface

  15. Comparison of Delivery Options

  16. E-learning Success Model Develop Learning Content Diagnose and Plan Analyze and Design Implement Measure and Evaluate Adjust Customize and Deploy Software

  17. Diagnose and Plan • Business goalsWhat will e-learning provide that we don’t have? How will it change what we do? How does it fit with overall organizational goals and mission? • Readiness, or needs, assessmentMoney? People? Time? How does this e-learning improve knowledge or skills? Time critical? Ongoing need or short term?

  18. Analyze and Design • Content analysisWhat range of topics do we teach? How do they fit together? Which are most important online? Which are most time-sensitive? • Audience analysisWho are we serving? If multiple groups, who is most important? Why? Who is most likely to adopt? • InfrastructureTechnology? Staffing?

  19. Needs Assessment

  20. Develop Learning Content • Specific content analysisLearning objectives, course length, assessment plan, style, tone, voice • Specific audience analysisWho, where, education level, experience with technology or online learning, access to technology • Presentation of specific contentApproach, interactivity, who’s responsible for development and delivery

  21. Customize and Deploy Software • IntegrationCommunication with existing systems • CustomizationOptional or required, may require internal effort or work with a vendor or both

  22. Implement • MarketingPre- and post-launch • LaunchStaged roll-out or big splash • SupportSupport for those who adopt

  23. Measure and Evaluate • DataWhat you can and do collect • AnalysisAttention to the important data, correlation • EvaluationBased on analysis, recommendations

  24. Adjust • Revisit assumptions. • Modify processes. • Rinse and repeat.

  25. Isoph’s Experience and Expertise • Focus on nonprofit and membership organizations • Professional services • Isoph Blue software

  26. Changing the World “Learning is the next major challenge. We need learning more than we need more social entrepreneurship now.”

  27. Resources • American Society for Training and Development: www.astd.org • Learning Circuits: www.learningcircuits.org • eLearning Guild: www.elearningguild.com • brandon-hall.com: www.brandon-hall.com • MASIE Center: www.masie.com • Isoph Institute: www.isophinstitute.com • Isoph Tour Site: blue.isoph.com/tour • Jeff Cobb • [e] jeff.cobb@isoph.com • [t] 1.919.969.9260, ext. 201 • www.isoph.com

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