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COMMUNICATING THE DESIGN

COMMUNICATING THE DESIGN. 5 Communication Principles - Peter Drucker. Communication is perception “Communication is what is understood.” Communication is expectation People tend to hear what they want to hear, and they block out the unfamiliar or threatening . Communication is inevitable

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COMMUNICATING THE DESIGN

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  1. COMMUNICATING THE DESIGN

  2. 5 Communication Principles-Peter Drucker • Communication is perception • “Communication is what is understood.” • Communication is expectation • People tend to hear what they want to hear, and they block out the unfamiliar or threatening. • Communication is inevitable • You cannot not communicate.

  3. 5 Communication Principles- Peter Drucker(cont’d) • Communication makes demands • Time, attention, understanding, support, insight, information, and/or money. • Communication and information are different and opposite yet interdependent

  4. Theessence of communication “ A communicatorsends a messageto an audienceprovoking a response.”

  5. The Nature of Communication • Flow of information from one mind to another • Any communication system is less than perfect. • Semantic Noise • Psychological noise

  6. Source Encoding Message Feedback Channel Receiver Message Decoding Basic Element of Communication System

  7. The Design Notebook • To Keep all record of the product development Help to explain the result • Some good roles • Index • Entries for every work. Favorable and unfavorable • Original form (strip charts, oscilloscope, photomicrographs) • References included

  8. Organization of reports: Memorandum reports Formal technical repors Technical papers Step in writing reports P Plan the writing O Outline the report W Write E Edit R Rewrite Mechanics of Writing: Title Basic Idea Whole vs Part Important Info Headings Fact vs Opinion Paragraph Structure Sentence Length Pronouns Tense Spelling & punctuation Appendix, tables, & figures Writing the Technical Report

  9. Visual Aids • Very helping in make the meeting effective. • The 3 most commons: handouts, power points, and short film

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