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EVA CONFERENCES MIRRORING, REFLECTING & AMPLIFYING ‘CULTURE x TECHNOLOGY’. EVA MOSCOW 2007. EVA Conferences International University of Florence EVA Conferences International. James Hemsley, Vito Cappellini, Monica Kaayk,. jrh/mmk/nov’07. INTRODUCTION. EVA = EVE, Adam’s wife
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EVA CONFERENCESMIRRORING, REFLECTING & AMPLIFYING‘CULTURE x TECHNOLOGY’ EVA MOSCOW 2007 EVA Conferences InternationalUniversity of FlorenceEVA Conferences International James Hemsley,Vito Cappellini,Monica Kaayk, jrh/mmk/nov’07
INTRODUCTION • EVA = EVE, Adam’s wife • EVA also originally = Electronic Imaging & the Visual Arts • Now EVA = Electronic Imaging, the Visual Arts & Beyond.
PAPER FOCUS • EVA’s role in Mirroring, Reflecting & Amplifying N.B. Polycentric Technology R&D and Diffusion • Face-to-Face meetings still important [even with Internet] for establishing trust for cross-border relationships • Role of CULTURE in inspiring Technology R&D, not just a passive receiver sector NB. Culture x Technology ‘CxT’ indicating the ‘Two Way Street’.
ORGANISATION OF TALK • The Origins of ‘Culture x Technology’ in Europe • The EVA Conferences, A Brief Historical Overview • ‘Culture x Technology’: Future Perspectives & Scenarios • EVA Conferences, the future … • Conclusions.
THE ORIGINS OF ‘CULTURE x TECHNOLOGY’ IN EUROPE • During the mid-’80s (1) Scientific Work in Laboratories of Major Galleries & Museums e.g: • National Gallery, London • Central Research Labs of the French National Museums [in the Louvre]. • Supported by University Researchers e.g. ENST, Paris, Ecole National Superior de Telecom Major Inspiration for the VASARI Project, first EC Computer Project on Culture for the EC.
THE ORIGINS OF ‘CULTURE x TECHNOLOGY’ IN EUROPE (2) Bold Visionary French Efforts for Museum Visitors • 1986, Opening of the Musee d’Orsay • Use of Still New PCs • Very Courageous • At End of Visitor Route through the Museum Second Milestone in Museum Visitor Information Systems, ‘Microgallery’ at the National Gallery, London in 1991.
THE ORIGINS OF ‘CULTURE x TECHNOLOGY’ IN EUROPE (3) Pioneering use by Artists of Computers • Important Start – Now Widespread N.B. History is Vanishing, especially Computer Hardware. Important to Preserve • Examples in Britain – see CACHE Project • In Germany & Internationally, e.g. ZKM Karlsruhe • Russian Examples, to discuss • Cache Link (Possible?)
THE ORIGINS OF ‘CULTURE x TECHNOLOGY’ IN EUROPE (4) Early Computer Use for Art History • Education & Research • Notable Research for Finding/Matching Images Visually • Example MORELLLI System • William Vaughan, Birkbeck College, University of London • Precursor of many such efforts in CBR Content- Based Research - Still an active R&D Area, especially for 3D Art Works - ‘Intelligent Systems’
THE ORIGINS OF ‘CULTURE x TECHNOLOGY’ IN EUROPE VASARI PROJECT COMPUTERS 100s of EC R&D ICT PROJECTS in 1990s Helpful in Worldwide ‘CxT’ Applications • RAMA - TELECOMS • NARCISSE - MULTIMEDIA … and FIRST EVA Conference held in London July, 1990 Acronym: Visual Arts System for Archiving & Retrieval of Images Giorgio VASARI – Renaissance ‘Father of Art History’ VASARI
THE CONTEXT • 1992 – Maastricht Treaty ‘Culture’ as a ‘European’ topic for Action • ‘Convergence’ of Computers [Information Technology], Telecoms & Multimedia [3 separate EC Programmes] • ‘Peace Dividend’, both sides of ‘Cold War’ • Technology Development - Display + + + • Web • Scanners • Storage • Software
INTERNATIONAL HIGHLIGHTS • Russia + + cf. First EVA Moscow 1998 + + • North America: Ahead in Technology; follower initially in the Cultural Sector • Japan: a Distinctive Japanese Way - Consumer Electronics/TV in a key role in 90s - Subsequently Joined International ‘Mainstream’ • Rest of World - RoW: Some in lead positions e.g. Australia, others joining later.
EVAHISTORY 1st EVA London July, 1990 Annually in London, move to UCL in 1991 & National Gallery 1992-1996 UK Beginnings & Growth European Continent Berlin, Florence in mid 1990s + + + International Moscow, Gifu (Japan) & Los Angeles 1998+ + +
EVA CONFERENCES 1990-2007 MOSCOW Glasgow Edinburgh CambridgeLONDON Kiev BERLIN Montreal Cambridge New York California Texas WarsawPrague Vienna Brussels Paris Laval Gifu Beijing FLORENCE New Delhi Thessaloniki Athens Madrid JERUSALEM
EVA CONFERENCES 2007 Moscow Jerusalem Moscow is the largest of all the EVAs Berlin London NB: EVA has notreceived any financial support from the ECSince 2004 Florence
CULTURE x TECHNOLOGYFuture Perspectives (1) Geographical NB. Mozambique example ‘Widening’ DIFFUSION Social eg. Disabled & Hospitalised Sectoral ... Like Ripples Across a Stream ... eg. Performing Arts
‘Deepening’ [Raising] Technology CULTURE x TECHNOLOGYFuture Perspectives (2) OPTIMISTIC Three SCENARIOS PESSIMISTIC MIDDLE ROAD
CULTURE x TECHNOLOGYFuture Perspectives (3) Technology Develops Rapidly e.g. Haptics / 3D / Intelligent Systems / Grid ++ + Applications in Challenging New Fields eg. Performing Arts, Literature OPTIMISTIC SCENARIO BIG Cultural Data Sets eg. Prague City 3D Model Culture Inspiring Technology R&D NB ‘Disruptive’ Advances ‘Polycentric’ Advances at Very High Level e.g. China & India
CULTURE x TECHNOLOGY KONDRATIEFF WAVE THEORY PEAKED CIRCA 2000 PESSIMISTIC SCENARIO ALL ‘LOW-HANGING’ FRUITS PICKED MAINLY ‘HIGH-HANGING’ FRUITS LEFT
CULTURE x TECHNOLOGY Technology Progress ‘Reasonable’ Incremental Developments Continue Steadily MIDDLE SCENARIO Some ‘Disruptive’ Technology Advances High Polycentric Technology Advances
EVA CONFERENCES THEFUTUREIN2008, SIX EVENTS Moscow Jerusalem Berlin Vienna London Florence
TOWARDS the 100thEVA CONFERENCE EVAs in 2009 80th EVA MOSCOW 2007 6 EVAs in 2008 6 EVAs in 2010 + + + =98 If 2 more EVAs held in 2008-2010 then EVA Moscow 2010 will be the 100th. Possibilities in Latin America, Australia, Eastern Europe, Middle East. … Volunteers Welcome!
TOWARDS the 100th EVA CHALLENGES • Each EVA is Financially Independent • Key Issue - Raising more money. [NB Florence very successful]. FINANCIAL C H A L L E N G E S ORGANISATIONAL Crucially Dependent on Chairs & OrganisingGroups EVA London leadership transition successful. James Hemsley, nowHonorary Chair Succession challenges will occur
CONCLUSIONS EVA CONFERENCES HAVE HAD A ROLE IN: Helpng the CxT community to see itself MIRRORING Enabling wider CxT Community to see progress REFLECTING Intellectual Reflection AMPLIFYING ‘RAISING THE VOLUME’
EVA 2007 MOSCOW10th AnniversaryCongratulationsto all those who have worked so hard over the years on all the EVA Eventsand particularly those who have made this the10th Anniversary event… andmost of all a very special Thank You to NadezhdaBrakker & Leonid Kujbyshevwithout whom EVA Moscow would not have been possible
Thank Your For Your Attention James,Vito & Monica EVA Conferences & University of Florence