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Research Methods in MIS. Dr. Deepak Khazanchi. Identify Problem Areas Conduct Interview Do Library Research Develop Theoretical Framework Formulate Hypothesis Make Research Design Decisions Collect Data Analyze & Interpret Data Discuss Findings & Implications
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Research Methods in MIS Dr. Deepak Khazanchi
Identify Problem Areas Conduct Interview Do Library Research Develop Theoretical Framework Formulate Hypothesis Make Research Design Decisions Collect Data Analyze & Interpret Data Discuss Findings & Implications Discriminate between Good and Bad Research Know the Manager-Researcher Relationship Self Management of Time, Talents, and Other Resources Develop Communication Skills-Oral & Written Take Personal Responsibility for Learning & Information Seeking Learn to Handle Ambiguity Develop Logical Thinking and a feel for What is Involved in Managerial Decision Making Develop Confidence in Competence Objectives for the Course Knowledge & Skills Acquisition Personal & Professional Development
Definition of Research • Research is the organized and systematic inquiry or investigation which provides information for solving a problem or finding answers to a complex issue.
Why Study Research? • Research provides you with the knowledge and skills needed for the fast-paced decision-making environment
Why Managers need Better Information • Global and domestic competition is more vigorous • Organizations are increasingly practicing data mining and data warehousing
The Value of Acquiring Skills • To gather more information before selecting a course of action • To do a high-level research study • To understand research design • To evaluate and resolve a current management dilemma • To establish a career as a research specialist
Different Styles of Research • Pure/Basic Research • Research conducted for the purpose of adding to general knowledge for future use. • Usually not prompted by a specific problem. • Applied Research • Research conducted for the purpose of practical application • Usually, undertaken in response to a specific problem o need for decision making.
Research Process • Specific planned and controlled steps for empirically investigating a problem. • Also referred to as hypothetico-deductive research • THE RESEARCH PROCESS IS THE SAME FOR Basic and Applied RESEARCH. However, methods used within the “process” might differ.
What is Good Research? • Conforms to the characteristics of the scientific method • Purpose clearly defined • Research process detailed • Research design thoroughly planned • High ethical standards applied • Limitations frankly revealed
What is Good Research? (Cont’d) • Adequate analysis for decision-maker’s needs • Findings presented unambiguously • Conclusions justified • Researcher’s experience reflected
Why Managers should Know Research? • facilitates good decision making • become discriminating about research findings • prevent vested interests • educates to share pertinent and relevant information with researcher
Why Managers should Know Research? (cont’d). • Helps take calculated risks with probabilities attached • Understand the complexity of the variables impacting an organization • An integral part of professionalization of management
The Manager-Researcher Relationship • Manager’s obligations • Specify problems • Provide adequate background information • Access to company information gatekeepers • Researcher’s obligations • Develop a creative research design • Provide answers to important business questions
Manager-Researcher Conflicts • Management’s limited exposure to research • Manager sees researcher as threat to personal status • Researcher has to consider corporate culture and political situations • Researcher’s isolation from managers
Internal vs. External Researchers • Internal Researchers: • Advantages: • Better acceptance from staff • Knowledge about organization • Would be an integral part of implementation and evaluation of the research recommendations • Disadvantages: • Less fresh ideas • Power politics could prevail • Possibility not valued as “experts” by staff
Internal vs. External Researchers (Cont’d) • External Researchers • Advantages: • Divergent and Convergent thinking • Experience from several situations in different types of organizations • Usually, external researchers have better technical training • Disadvantages: • Takes time to know and understand the organizational system • Rapport and cooperation from staff not easy • Not available for evaluation after implementation • Costs money
Types of Studies Used to do Research • Reporting Study • Provides an account or simulation of some data or generate some statistics • Research design does not have to be complex and require inferences for a project to be called research. • Purists do not qualify this as research; some authors consider investigative reporting as a candidate for being called research.
Types of Studies Used to do Research (cont’d) • Descriptive Study • Tries to discover answers to the questions who, what, when, where, and sometimes how. • Describe and define a subject, often by creating a profile of a group of problems, people, or events. • Descriptive studies may or may not have the potential for drawing powerful inferences. • Popular in business research because of its versatility across disciplines.
Types of Studies Used to do Research (Cont’d) • Explanatory Study • Goes beyond description and attempts to explain the reasons for the phenomenon that the descriptive study only observed. • Grounded in theory or past literature • Researcher asserts hypotheses or testable propositions • Hypotheses are tested by modeling relationships between variable so of interest • Addresses why and how questions
Types of Studies Used to do Research (Cont’d) • Predictive Study • Attempts to predict when and in what situations an event or phenomenon will occur • Is as rooted in theory as explanatory studies. • Predictive studies allow for control of phenomenon once we can explain and predict it • Being able to replicate a scenario and dictate a particular outcome is the objective of control
Steps in The Research Process Review Research Ethics • Research Problem Arises (Observation?) • Recognition of Existing Problem • Desire to Improve Status Quo • Planning for the future (environmental scanning) • Curiosity/Discovery • Preliminary Information Gathering • Interviews • Literature Survey • Determine the variables and operational definitions
Steps in The Research Process (cont’d) • Theory Formulation • Concepts, Constructs, Variables, and Relationships • Hypothesis Development • Vs. Research Questions • Further Data Collection • Data Analysis • Deduction-Draw Conclusions