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The Retail Flower Shop. Choosing A Name and Logo. Naming Your Shop. Needs to reflect that it’s a Flower Shop! Will appear on EVERYTHING you do! How does it sound when you answer the phone?. Naming Your Shop. Not too wordy Something “catchy”
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The Retail Flower Shop Choosing A Name and Logo
Naming Your Shop • Needs to reflect that it’s a Flower Shop! • Will appear on EVERYTHING you do! • How does it sound when you answer the phone?
Naming Your Shop • Not too wordy • Something “catchy” • Something that fits you and the type of shop you will create
Examples • Simple • Kaci’s Flowers • Creative • Dainty Designs • Play on Words • A Basket Full of Posies
Logo’s • A “picture” representation of your store • Can be simple or complex • Should go with the name of your shop • Not too “busy”
Logo’s • Will appear on • Business sign • Business cards • Invoices • Advertisements • And more!
Logo’s • Examples:
Naming YOUR Shop & Designing a Logo • Today is your Brainstorm Day! • Write down as many options as you can think of! • At the end of the period you will have to turn in your final decision of what you will name your shop & a rough sketch of your logo.
Name & Logo • A final draft, “neat” and “professional” copy will be turned in with your Portfolio! • On the final copy, maybe use computer to help make name/logo. • Can also be hand-drawn