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IBC’2001

IBC’2001. Briefing 6th E3 Concertation Meeting October 2-3, 2001. ISTV Information Society Technologies Village. MEGA Multisensory Expressive Gesture Applications myTV Delivers TV Anytime NexTV From Technology to Experience OCCAMM Interoperable security for a larger digital market

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IBC’2001

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  1. IBC’2001 Briefing 6th E3 Concertation Meeting October 2-3, 2001

  2. ISTVInformation Society Technologies Village MEGA • Multisensory Expressive Gesture Applications myTV • Delivers TV Anytime NexTV • From Technology to Experience OCCAMM • Interoperable security for a larger digital market OPENISE • Open platform for enhanced interactive services SAMBITS • Combines MPEG-2, -4, -7, DVB-MHP and Internet for interactive multimedia broadcasting SonG • Complete MPEG-4 platform for I-TV, Wireless and the Web

  3. Some statistics • 36000 visitors total at IBC • ~ 2000 at ISTV stand • 800 stands • 7 projects - 50 co-operating organisations • > 500 flyers distributed per demo • Press releases • ISTV, SAMBITS, NexTV, myTV • IBC Daily News • SAMBITS, TV Anytime - myTV • 2-4 people staffing each project at all times • 650 cans of soft drinks, 10 crew containers coffee, home-made brews

  4. Feedback • Getting to know participating projects • Contacts with industry representatives • broadcast industry • manufacturers of broadcast and service delivery equipment • theatre and cinema directors • motion capture, • interactive television companies • Feedback from visitors. Good suggestions • Semi-testing of application scenario’s • Professional look of the booth attracted a lot of people • surprise effect; people don’t expect this from researchers

  5. Feedback • Visits from people in the DVB world • Sambits: implementation based on DVB MHP, incl. MPEG-4 and MPEG-7. Good promotion of DVB

  6. Experiences • Working with professional stand designers and builders, results in • Good place to demo, to communicate, to have ‘off-lines’ • releases the organisational burden for projects • Small investment, high gain • shared by 7 projects -- distributed over 50 organisations • High appreciation of visits from EU project officers • Dependency risk: • One failing or underperforming project would have spoiled the works • Requires fallback scenario if event is to be repeated and/or repercussions

  7. Experiences • Mismatch between name of booth and IBC catalogue • Project management team • 3 persons --- the minimum -- full time effort for 4 months • summertime -- difficult in Europe • Essential skills/experience needed • PR • Affinity with technical designs • Social skills and good contacts • Project management experience • All in all • success for all participants • professional way for dissemination of project results • REPEAT?

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