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We talked to you. ‘What did you tell us....?’. What are the current issues / challenges. ‘More for the same or more for less’. Reaping the dividend of cost release. Developing the customer base as you emerge from economic turmoil. We distilled out : The ‘Small Big Things’.
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We talked to you... ‘What did you tell us....?’
What are the current issues / challenges ‘More for the same or more for less’ Reaping the dividend of cost release Developing the customer base as you emerge from economic turmoil
We distilled out : The ‘Small Big Things’ ‘Those things that are small, easy to do and of relatively low cost in your world, yet big and of high perceived value in your customers world’
Why Bother ‘Develop sustainable competitive advantage’ Those ‘small big things’ have a value Differentiate from the competition
Not shopper/consumer for m.modal – rather just customer surely
Meeting the right needs CUSTOMER UNDERSTANDING Strategic Needs Operational Needs Our Focus Strategic Business Needs Unique Operational Business Needs Operating Company Focus Generic Operational Business Needs Operating Company Focus Buyers Needs
Output ~ Organisational Opportunity Road Map. People development plan Output ~ Project streams managed within a customer focused framework . Delivering the now ~ while developing the future Output ~ Dashboard measures to monitor progress. Delivering ‘more for the same’ How ~ I-D-I ?
Developing and Delivering~ ROI Indicative example from elsewhere Build it...C...R...A...MC...MR Project Budget:- £ 150~175k, total upside = circa £ 1,850,000 ~ ROI 10:1
Who Are We? A customer management consultancy What is it? An Enterprise approach to being customer focused Where do we add value? At the front end; Sales, Marketing, Customer Service and Customer Marketing
Summary Current Crisis offers Opportunity Coming out the other side stronger Logical Process that mitigates the risk of change Providing the platform for organisational ‘step change’ Why not challenge us to resolve what’s keeping you awake at night?
What’s in it for them & us! Busy,busy,busy – does Sl 10 not do the job for you