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If you are a business owner who feels threatened seeing the competitors using different types of digital marketing strategies to spread their wings, this is your day to master some important success mantras. Many brainstorming sessions with SEO experts in Melbourne, some brilliant case studies and several YouTube videos later, here are the top reasons that you should know if you are considering to skip website optimization.<br>
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WEBSITE OPTIMIZATION IS THE LAUNCH PAD EVERY BUSINESS NEEDS TODAY www.aztagroup.com.au
INTRODUCTION No, this is not one of those regular “benefits of SEO” articles that you may have read on the Internet umpteen times already. You’ll have to go through the end of this to understand the real value of website optimization. If you are a business owner who feels threatened seeing the competitors using different types of digital marketing strategies to spread their wings, this is your day to master some important success mantras. Many brainstorming sessions with SEO experts in Melbourne, some brilliant case studies and several YouTube videos later, here are the top reasons that you should know if you are considering to skip website optimization.
LET’S TALK STATS
The evolution of technology has a direct impact on the way customers search for businesses online. While the Internet usage is spread across the desktops, tablets and mobiles, there are some interesting trends that have emerged over the past few years. One of which is the fact that 75% of Internet users do not (read NEVER) scroll past the first page of the search results. Not just that, about 93% of customers go through online reviews before getting in touch with any service provider or buying a product. These stats are clear evidences that if you fail to establish a solid online presence, your business will crumble down in no time.
Website Optimization is More than Just Keyword Rankings Many businesses often go wrong when they start treating website optimization services as a tool for improving the keyword rankings only. For them SEO is equal to selecting a few keywords and improving the search engine positioning - just that.
SEO Brings More Leads SEO is an inbound strategy that B2C, B2B and non-profit companies swear by to be their main source of leads. What’s better is that SEO techniques also deliver better conversions. While you may get a closure rate of 1.7% for outbound strategies, SEO alone can take that figure to be around 14%. If you are still planning to spend more money on paid ads and other outbound methods, reconsider now or regret later.
Draws More Local Customers For those who run local businesses, website optimization services can take you one step closer to the scenario where sales touch the sky and people come crashing through the doors.
It is Effective and Efficient Yes, SEO is cost-effective and highly efficiently in terms of bringing a big score up the sales charts. Without getting into the maths, SEO = Low Cost, High ROI.
Long-term Strategy with Long-term Results SEO service providers based in Melbourne confirm the fact that website optimization is an ongoing process, which should be based on a long-term strategy so as to receive SEO rankings that last forever.
Establishes the Credibility of a Business People want to connect with businesses that are reliable and trustworthy. Jumping up on first page of Google is the best way to establish the credibility of a business. You know you can do it with SEO, don’t you?
Conclusion Overall, these are some of the many reasons why website optimization services can be the launch pad for your business. It can help you bypass the competition even if your budget is thin.
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