Computer-Mediated Communication

1. Computer-Mediated Communication Information Pools II

2. CMC PD Tournament 2007! • Held in second half of class on Tuesday • Round-robin: play each strategy once • Each game will have n turns • Using IPDLX open-source PD software • Used for tournaments by PD “professionals” • Works with Java 1.4, 1.5, 1.6, any platform Computer-Mediated Communication — Cheshire & Fiore

3. Software details… public class CMCSample extends Strategy { private final static String _abbrName = "CMCS"; private final static String _name = "CMC Sample Strategy"; private final static String _description = "Not a proper strategy..."; ... Computer-Mediated Communication — Cheshire & Fiore

4. Software details… public double getMoveDecision() { // Default move double move = COOPERATE; // Do some magic ... // ... end magic. // Return your move for this round return move; } Computer-Mediated Communication — Cheshire & Fiore

5. Computer-Mediated Communication — Cheshire & Fiore

6. “… [we] note that administrative and coordinating elements seem to be growing at a faster pace than the bulk of articles in the encyclopedia [Wikipedia]” Viégas et al. 2007 Computer-Mediated Communication — Cheshire & Fiore

7. “Talk” Pages on Wikipedia (Viégas et al. 2007) Computer-Mediated Communication — Cheshire & Fiore

8. “Emergent” Order and Coordination Computer-Mediated Communication — Cheshire & Fiore

9. What about Motivations? Computer-Mediated Communication — Cheshire & Fiore

10. Other incentives besides the content value of the digital goods? If only 2% of the participants in any given Internet system contribute, why do they do so? Computer-Mediated Communication — Cheshire & Fiore

11. Revisiting Information Pools as Types of Exchange Information Pool Information Pool Generalized Exchange Productive Exchange Computer-Mediated Communication — Cheshire & Fiore

12. Information Pool Computer-Mediated Communication — Cheshire & Fiore

13. Intrinsic Motivations for Contributing to Wikipedia (Zhang and Zhu 2006) Computer-Mediated Communication — Cheshire & Fiore

14. Zhang and Zhu 2006 Computer-Mediated Communication — Cheshire & Fiore

15. Altruism? Rational Zealotry? Computer-Mediated Communication — Cheshire & Fiore

16. Computer-Mediated Communication — Cheshire & Fiore

17. Public Good Selective Incentives and Public Goods Computer-Mediated Communication — Cheshire & Fiore

18. Social Psychological Selective Incentives Social psychological processes could give small, positive feelings to contributors Social psychological processes may be small, but they can have a relatively powerful effect if the costs of contribution are very small as well Computer-Mediated Communication — Cheshire & Fiore

19. Computer-Mediated Communication — Cheshire & Fiore

20. Two Other Selective Incentives… • Social Approval • Observational Cooperation Computer-Mediated Communication — Cheshire & Fiore

21. Digital Goods Study: Experimental Conditions (Cheshire 2007) Computer-Mediated Communication — Cheshire & Fiore

22. Results for All Conditions Computer-Mediated Communication — Cheshire & Fiore

23. But there’s more! (see: Ling et al. 2005) • Uniqueness of contribution • Similarity/Homogeneity of the Group • Personal and community benefits (salience) • ‘Reminders’ for intrinsic motivation Computer-Mediated Communication — Cheshire & Fiore

24. Designing for Social Psychological Incentives Outcomes for Collective Action Contribution Size Membership Diversity of Contribution Standardization Behaviors Social psychological incentives Computer-Mediated Communication — Cheshire & Fiore