Conducted by

1. Assessment of Radio Program Save the Children Norway in Cambodia (SCNiC) The program is called “KROUSAR KAK KHDAV” 10-11:30 AM | 10 March 2011 SCN Office Presented by Conducted by

2. Outline • Project Overview • Objectives of assessment • Methodologies and Tools • Assessment Framework • Researchers Training • Data Collection Plan • Data Processing, Cleaning and Analyzing • Preliminary Findings Consultation

3. 1. Project Overview Program title: KrousarKakKhdav" in Khmere or "Sweet Home" Parents and care givers in SCNiC target areas have access to information on how to educate their children in positive way, without using corporal and emotional punishment. • 26 shows will be produced • Target audience in SCNiC target areas will be informed about consequences of corporal punishment and how to educate their children without using corporal and emotional punishment. • 200 people will call and send their questions/ comments to the program Project Period: Sept 2010 March 2011 Communication Approach Radio Talk Show/ RNK and Radio Bayon Geographic Location: Kampong Cham, Siem Reap, PreahVihear, Pursat, Kampong Chhnang, Koh Kong, Kampong Thom and Battambang.

4. 2. Objectives of the assessment The main objectives of the assessment are: • To evaluate to what extent the radio programme achieved its objective and identify how many parents and care givers changed their practice of corporal punishment due to the radio programme intervention • To identify strengths and weaknesses of the radio program • To recommend a concrete and realistic approaches and activities to improve the program.

5. 3. Methodology • Assessment Tools Development • Project Overview meeting • Assessment Indicators setting and agreement • Questionnaires Development and Agreement • Researchers Training and Testing • Data Collection Plan • Data Collection • Data collection, Process and Analysis • Preliminary Findings Consultations • First Draft and Second draft • Final Report submission • Findings Communication

6. 4. Framework of Assessment Assessment Plan and Approval from Reference Group of SCN Document review and Assessment instruments Training and fieldwork Preparation FIELD WORKS Data Cleaning at field Quantitative Assessment Randomly 10 Village selected and Randomly selected provinces Key Informants Interview (KII) and Focus Group Discussion (FGD) Data Cleaning, Processing and Analyzing Preliminary Findings Consultation with Reference Group First, second and final report of radio program assessment

7. 4. Questionnaire Components

8. 5. Researchers Training • Project Overview • Questionnaires familiarity • Pre-test questionnaires-peer review • Professional code of ethic • Roles and responsibilities of researchers, team leaders, supervisors and consultant team • Field work preparation • Teaming of researchers • Logistic preparation and checking • Key Informants confirmation

9. 6. Data Collection Plan • Consultant Team • Two people for each team (two team) • Key Informants as relevant stakeholders • Focus Group Discussion • Data Collection Supervisor • A supervisor per 4 team leaders • Researchers Team Leader • A team leaders per 4 researchers • Researchers • Collect data around 10 to 12 per day

10. 7. Data cleaning, Processing and Analyzing • Checking all filled questionnaires • Transcript of key findings • Data Entry • Coding • Entry • Transforming • Data Analyzing-SPSS version 14 • Data Organizing • Interpretation

11. 8. Preliminary Findings • Submit preliminary findings to Reference Group • Preliminary Findings Consultation with Reference Group • Feedback incorporation • First Draft of Assessment • Acceptance of consolidated comments from Reference Group • Second draft and final draft • Final Report Submission

12. Thanks