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The Market for GMO-Free Soya in Europe—Motivations and Potentials. Fourth International Soya Symposium 2012. September 5 and 6, 2012 Vienna, Austria. Demand for Non-GMO is growing strongly across Europe . Why is it growing?. Main Driver of demand for GMO-Free soya in Europe.
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The Market for GMO-Free Soya in Europe—Motivations and Potentials Fourth International Soya Symposium 2012 September 5 and 6, 2012 Vienna, Austria
Demand for Non-GMO is growing strongly across Europe. Why is it growing?
Main Driver of demand for GMO-Free soya in Europe Science indicates concerns about GMOs. Consumers are sensitive to these concerns. Food industry responds to consumers concerns.
Consumers Concerns Health and Safety
Consumers Concerns Amazon Rain Forest GM Soy The Environment
Consumers Concerns GM Corn weed in GM Soy (Iowa) RR resistant Buva (Brazil) The Environment
Consumers Concerns Child Labor Worker Safety Wild Life Indigenous People Social Responsibility
Consumers Concerns Right to Know Transparency
There is good science to support consumers’ concerns. Growing evidence GMOs are: • Risky for health • Harm the environmental • Linked to social injustice
Other Drivers • National labeling schemes • Germany - OhneGentechnik, • Austria - GM-Frei, and • French Nourri sans OGM • Risk avoidance strategies of food companies.
Drivers of demand for GMO-Free soya in Europe Retailers & Brand Owners Crushers Farmers Consumers
Drivers of demand for GMO-Free soya in Europe • Concerns are real! • Growing evidence GMOs are: • Risky for health • Harm the environmental • Linked to social injustice
Drivers of demand for GMO-Free soya in Europe Campina’sLANDLIEBE Milk: Sales up by 15 percent since instituting GMO-free claim using the“OhneGentechnik” Logo.
The solid and growing demand for GMO-Free soy in Europe represents a huge opportunity for the Danube growing region.
EU Demand for GMO-Free Soya Total EU soya usage ~36 million T. 20 million T soy meal. We estimate that 30% of this is currently GMO-Free. Demand is increasing as more of the industry adopts GMO-Free policies.
Global supplies of GMO-Free Soya Current and potential supplier countries: Brazil—Currently primary supplier of soya meal and lecithin. India—Currently supplies lecithin, small potential for meal. (China)—potential but unlikely to become active. Eastern Europe—The logical alternative for new supplies.
Global supplies of GMO-Free Soya Brazil Positive: Currently meeting most EU needs for GMO Free soya. High quality, professional, reliable. Has potential to expand.
Global supplies of GMO-Free SoyaExample from one certification program
Global supplies of GMO-Free Soya Brazil Challenges: • Pressure on GMO-Free • Biotech attempting to control/reduce GMO-Free seed. • ABRANGE is fighting this actively. • Long distance • Shipping increasingly costly as fuel costs rise.
The Danube region is perfectly positioned to address Europe’s growing need for GMO-Free Soya Strong potential for expansion of soya production. Close proximity to European markets. Low Carbon—Water transport access from Danube and EU river and canal network to all of Europe. Brazil’s challenges to keep up with growth of EU markets creates opportunity for Danube region.
Existence of multiple strong suppliers—Danube Basin and Brazil—assures a more stable, better market for all.
Thank You John Fagan, PhDjfagan@proterrafoundation.org