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Funded by Active Living by Design a national program of the Robert Wood Johnson Foundation. Jackson. Jackson, Michigan. Population: 36,000 10.8 Square Miles. SR2S Process* Parent/Student Surveys Walking Audit Site Assessment Advocate for Changes Kick-off event (Walk to School Day)
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Funded by Active Living by Design a national program of the Robert Wood Johnson Foundation
Jackson Jackson, Michigan Population: 36,000 10.8 Square Miles
SR2S Process* • Parent/Student Surveys • Walking Audit • Site Assessment • Advocate for Changes • Kick-off event (Walk to School Day) • Ongoing Programming • *(Michigan Handbook)
SR2S Jackson • 7schools • New pedestrian island, crosswalks • Increase in walking from 4% to 10% above baseline • Walk to School Day and Walking School Buses in place
Foot Energy Process • Employee Surveys • Walking Audit • Site Assessment • Advocate for Changes • Kick-off event (Smart Commute Day) • Ongoing Programming
Online Employee Survey • 100% currently drive to work alone • Recognized benefits of active transportation, but low willingness to change • Distance, time, lack of equipment biggest barriers
Walking Audit & Worksite Assessment • Wide, dangerous intersections • Lack of sidewalks and disrepair • No bike racks at the company • No storage space at company • Lack of equipment
Advocate for Changes • Bike racks • Lockers • Support for city-wide bike lanes • Advocated for continuous sidewalks with building remodel Before After
Kick-off Event:2005 SmartCommute Day • More than 50% of staff participated • Close to 100% first-time smart commuters • Support of entire community to try-out new behavior • High participation 2006 too
Company Bikes • Check-out to use • Enrolled participants receive a free helmet • Bike fair and trainings held to learn about the bikes
Ongoing programming • Personalized Active Transportation Plans • Walking Routes Map • Smart Commute Guide Book • Personalized Active Transportation Plans
Can we use the SR2S model at worksites? • Yes! • Communities already involved in SR2S efforts can expand reach by transferring model to worksites • Bill it as worksite wellness program • Possibility of linking SR2S program directly with similar worksite program (ex: Flint)
Kristin Hendricks, MPH Fitness Council of Jackson 517-990-9798 kristin@fitnesscouncil.org Risa Wilkerson, MA Governor's Council on Physical Fitness 1-800-434-8642 rwilkerson@michiganfitness.org Funded by Active Living by Design a national program of the Robert Wood Johnson Foundation