1 / 23

Wimpy web writers

How do you know when you've found a wimpy writer? Thankfully, this handy guide presents the warning signs.

barryjfeldman
Download Presentation

Wimpy web writers

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. WIMPY WEB WRITERS DO YOU WORK WITH ONE?

  2. PLEASE, KEEP AN EYE OUT FOR THE... WUSSY WORDSMITH IT JUST AIN’T PRETTY.

  3. LOOK OUT FOR THIS KINDA’ CRAP IT STINKS.

  4. WIMPY WRITERS ARE CRAZY ABOUT... CLICHES In  today’s  highly  competitive  marketplace.... Nobody  beats  us.  Period. User-­‐friendly...  mission  critical... PERIOD MEANS STOP

  5. WIMPY WRITERS NEVER GET ENOUGH OF... WE & ME Company-­‐centric  copy   gets  really  boring,   really  fast. Really.

  6. WIMPY WRITERS SUFFER FROM... EVERYTHINGITIS Can’t  decide  what  the  point  is? How  about  make  every  one   you  can  think  of?   No  good.

  7. WIMPY WRITERS STRUGGLE WITH... EMOTION Don’t  dare  touch  me  there, you  heartless  bastard.

  8. WIMPY WRITERS JACK UP THE... JARGON Check  me  out.  I  know  big  technical  words. And  I  don’t  even  care  that  you  don’t.

  9. A WIMPY WRITER IS A... YES MAN Show  me  a  writer  that  agrees  with   every  word  you  say  and  I’ll  show  you   a  useless,  toothless waste  o’  words.

  10. WIMPY WRITERS DON’T ASK ENOUGH... QUESTIONS ? Super  duper  writers  don’t  come   flying  at  you  with  all  the  answers. They  ask  smart  questions. Don’t  they? WELL THAT THERE IS A MIGHTY NICE QUESTION, SON.

  11. WIMPY WRITERS SUBSCRIBE TO... FORMULAS Effective  headline  =  BS2

  12. WIMPY WRITERS ARE PASSIONATE... PUNSTERS Use  a  pun,  go  to  jail. Sorry,  but  we  have  rules  here  bud.

  13. WIMPY WRITERS DON’T HAVE A SENSE OF... HUMOR laughing  matter. Marketing  ain’t  no  

  14. WIMPY WRITERS LOVE TO FEATURE... FEATURES Buy  this  because... it’s  scalable,  affordable,  reliable and  many  other  great  things  that end  with  bull.

  15. WIMPY WRITERS ARE REALLY INTO... RECYCLING The  best  ideas  are  timeless.   And  portable.

  16. WIMPY WRITERS ARE POSITIVELY OPPOSED TO... NEGATIVITY You  NEVER  want  to  say  NEVER because  nobody  never  ever  buys  into   your  damn  negativity.

  17. WIMPY WRITERS CALL THEMSELVES... INDUSTRY EXPERTS Know  why?   Because  you  said  you  were  looking  for  one. Bad  call.   Find  someone  who’s  an  expert  at  writing.  

  18. WIMPY WRITERS HAVE WEBSITES THAT ARE... UNDER CONSTRUCTION And  the  best  doctors  practice  out  of  their  garage.

  19. WIMPY WRITERS KILL THE COPY WITH... KEYWORDS SEO:   the  proven  way  to  appeal  to  all   those  robots  in  your  market.  

  20. WIMPY WRITERS OFTEN DON’T KNOW... SEO Confused  now?  

  21. WIMPY WRITERS ARE A GREAT BIG... BARGAIN Attention  marketers: Bluelight  special  on  aisle  11.

  22. A REAL WRITER HAS... EVEN IF HEIS A SHE EEW. GROSS.

  23. MY NAME IS AND I’M NOT AFRAID TO TELL YOU I’M NO WIMPY WRITER. CLICK Barry magnetic content KILLER COPY & CREATIVE DIRECTION? HERE

More Related