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Go8 Advancement Directors. Why is Advancement important? What are Go8 Advancement Directors doing? What have we learned?. What is Advancement?. Advancement - alumni engagement (friend raising) and development (fundraising) Carla Boeckman (Queensland) Robyn Brown (Adelaide)
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Go8 Advancement Directors • Why is Advancement important? • What are Go8 Advancement Directors doing? • What have we learned?
What is Advancement? • Advancement - alumni engagement (friend raising) and development (fundraising) • Carla Boeckman (Queensland) • Robyn Brown (Adelaide) • Jennifer Bott (UNSW) • Tim Dolan (Sydney) • John Kearsey (Monash) • Jenny Stephens (Melbourne) • Campbell Thomson (UWA) • Joan Uhr (ANU)
Why is it important? • Alumni are central to the life of an institution • Mutual benefits flow from meaningful alumni relationships • Alumni act as lifelong ambassadors, they expand global links and alliances, volunteer their time e.g. mentor and networking, and contribute significant financial resources
Why is it important? (Cont.) Bradley Review “Recommendation 39 That the Australian Government provide funds to match new philanthropic donations received in the sector as a means of stimulating an additional revenue stream from this source with the cost capped per institution, and in total at $200 million over three years” [Not supported]
What are we doing? • The Go8 Advancement Directors met for the first time in 2008 • Issues for discussion: • Reporting standards/benchmarking • Training • Code of Practice • Promoting philanthropy
What are we doing? (Cont.) • Reporting standards/benchmarking • - Office structures/resourcing • - Definition of alumni • - Reporting of donations/bequests • - reporting rules – CASE, Go8 • Directors’ Research and CFOs • - survey/benchmarking tool – pilot late 2009
What are we doing? (Cont.) • Training • - Development for deans • “It’s hard to lead a cavalry charge if you think you look funny on a horse” • - Adlai Stevenson
What are we doing? (Cont.) • Code of practice for Australian university philanthropy • - Adopted by Go8 in 2000 • - Reaffirmed by Go8 in 2008 • - Outlines the rights of donors and the • responsibilities of universities • - Ensure that donors have confidence to • give to the university
What are we doing? (Cont.) • Promoting a culture of philanthropy
What have we learned? • We can collaborate • - to share best practice • We can promote • - a culture of giving • We can make observation/comment • - effect of the Global Financial Crisis
Some observations • Fundraising is moving forward, but at a slower pace • Big gifts are still being made – not everyone is affected the same way • This is a time to nurture donor relationships