1 / 16

NEW RULES OF COMPETITION IN A SUSTAINABLE AND INTERDEPENDENT WORLD

NEW RULES OF COMPETITION IN A SUSTAINABLE AND INTERDEPENDENT WORLD. PROF. MICHAEL R. CZINKOTA GEORGETOWN UNIVERSITY Blog: michaelczinkota.com Richmond , May 2, 2011. Environment, Conservation and Sustainability. Growth will speed up the depletion of natural resources

becka
Download Presentation

NEW RULES OF COMPETITION IN A SUSTAINABLE AND INTERDEPENDENT WORLD

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. NEW RULES OF COMPETITIONIN A SUSTAINABLE AND INTERDEPENDENT WORLD PROF. MICHAEL R. CZINKOTA GEORGETOWN UNIVERSITY Blog: michaelczinkota.com Richmond, May 2, 2011

  2. Environment, Conservation and Sustainability • Growth will speed up the depletion of natural resources • Global shortage of important raw materials • Global shortage of potable water • Varying concern for the environment

  3. Environment, Conservation and Sustainability • Concern about climate change • Saving energy and limiting energy use • Green investments and carbon credits trade • Key sectors for industry expansion

  4. New Rules of Competition • Information Technology Disintermediates But: Creates New Markets and Products

  5. from marketplace to market space New Rules of Competition • Presence in all Markets Customer Reach Cost of Distance Supply Chain Management Product Sourcing Employment Sourcing But: Products Still Need to Get There

  6. New Rules of Competition • Only Best in Class Projects But: We Define the Class

  7. New Rules of Competition • Only Best in Class Projects • Compensated by Leadership Premium But: Takes Special Efforts

  8. New Rules of Competition • Understanding Effects of Change But: Appreciate Magnifications

  9. New Rules of Competition • Focus on Process Thinking But: Bring Processes to People

  10. Ownership Payment Flows Distribution Structure Use Product Life Cycle New Rules of Competition • From Ownership to Use But: Compensate for Use

  11. Key Growth Industries • Communications/IT 100 • Servicing Seniors 84 • Pharma/biotech 72 • Environmental 66 • Energy 55

  12. New Strategies • Mass Customization • Service based competition • Cross-selling efforts • Bundling • Customers expect a package • New plateau of customer satisfaction

  13. New Strategies • Revenue Re-streaming • Payment tracking • Direct interaction • Knowledge transfer • Creating an innovation memory • Irresistible functionality

  14. Global Success The most critical business functions for global success 1. Logistics 100 2. Marketing 86 3. Human Resources 71 4. Finance 57 5. Communication 34 The most critical business functions for global success 1. Logistics 100 2. Marketing 86 3. Human Resources 71 4. Finance 57 5. Communication 34

  15. The Bottom Line: Freedom • Not being forced to do something unwillingly (Hayek) • Choice – but stepping into the ring • Beyond boundaries • Together we can progress • Alignment of values – societal fit • Human excellence and happiness (Thomas Aquinas)

  16. Thank You Very Muchfor Your Attentionand now on to comments by Ms. Adrienne WithakerofSunTrust

More Related