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Participatory Media. Alternative Paradigm of Development. House-keeping. Wiki, account, profile Video Intro assignment Be sure to check the rubric as well Film recommendation for critique – closed by next week. Overview. Changing discourse on communication and development
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Participatory Media Alternative Paradigm of Development
House-keeping • Wiki, account, profile • Video Intro assignment • Be sure to check the rubric as well • Film recommendation for critique – closed by next week
Overview • Changing discourse on communication and development • Beyond Modernization and Dependency • From North-South to Multi-Polar • Diffusion versus Participatory communication • Variants of Participatory Communication • Politics of Self-Representation • Self-determination and indigenous media practices • Community Media as a “public good”?
Beyond Modernization and Dependency • From North-South to Multi-Polar • Diffusion versus Participatory communication • Reception theory • Agency • Participation • Revisiting Rogers’ ideas
‘ensure media pluralism, diversity of content, and the representation of a society’s different groups and interests . . . encourage open dialogue and transparency of administration at local level and offer a voice to the voiceless’ From a UNESCO mission statement
“…development works to maintain itself as a system of representations as much as an operational system that mostly serves to produce certain policy models and authoritative views. “ Salazar (2009: 505)
What is “representation”? • How is development “represented”? • By whom, and for whom? • From the National Geographic effect to the “CNN effect” and “Al-Jazeera phenomenon” • Description or action? • Performativity: Development as Representation • From being framed to active framing
“Decolonizing the mindset of development” • Cognitive Justice • Development as Declaration and Performance • Development “as a step towards indigenous self-determination”
Critical making of indigenous media From Salazar (2009)
Home work • Using the wiki, provide examples of “indigenous media as declaration of development”
Critical and Dialogical Pedagogy • Pedagogy of the Oppressed • Learning as active process of cultural identity and self-determination • Poverty and subjugation must be solved by collective actions • Multiple meaning of participations
Examples of Participatory Media • Augusto Boal (1931-2009) • “Theatre of the Oppressed” • theatre for 'humanising humanity’ • theatre as means of knowledge and transformation of the interior reality in the social and relational field • spectators become 'spect-actors’ • 'the theatre is all of us’ • Forum Theatre, Legislative Theatre, Journalists' Theatre, Theatre of the Factory, Theatre of the Office
Conditions • Free for the public to participate • Appropriate design framework • Autonomy and free from economic and political pressure