EVALUATION DETAILS

Central Florida Diversity Learning Series 2013Evaluation Summary ofSession 3 on May 21Using Social Media as a Cultural ResourcePresenter: Duncan Alney

EVALUATION DETAILS A total of 26 evaluations were turned in, 15 of which were filled out by managers and 11 of which were filled out by individual contributors or employees. A total of 28people attended the session. The first 4 questions asked participants to rate their knowledge before and after the session, on a scale from 1-5. Questions 5-8 were open-ended with room to write in responses.

I understand how to use different social media to connect with a variety of generations. Managers’ total improvement: 19% IC’s total improvement: 17% Based on 15 manager responses and 11 individual responses.

I understand the different utilization rates and interests of a variety of ethnic groups. Managers’ total improvement: 46% IC’s total improvement: 39% Based on 15 manager responses and 11 individual responses.

I know how to adjust and adapt the use of social media to the needs of the Employee Life Cycle. Managers’ total improvement: 77% IC’s total improvement: 35% Based on 15 manager responses and 11 individual responses.

I know and can give input to executives/leaders on which social media resources are best for which populations. Managers’ total improvement: 70% IC’s total improvement: 35% Based on 15 manager responses and 11 individual responses.

Average Rating per Question(Managers and Individuals Combined)

Total Percentage Improvement per Question(Managers and Individuals Combined)

OPEN-ENDED ANSWERS • What was your most significant learning today? • Managers: • The terms like KLOUT • Leveraging social media throughout the employee life cycle and to increase employee engagement • BIG change coming in the workplace. We need to prepare to do things differently • It’s not going away; we need to use it effectively • Variety of uses of social media • All of it. References to studies and other media sources • Understanding social media trends • How much I really did not know!

OPEN-ENDED ANSWERS • What was your most significant learning today? • Individual Contributors: • Various outlets • Which racial and age demographics use the various social networking sites • Stats, metrics and concepts • The power of social media • Listening to Gen X perspectives helps us bridge the gap • Keep in mind perspective • Just simply opening my eyes to the multiple platforms of social media and to be in touch with what is available • Various ways social media is interpreted based on generation

OPEN-ENDED ANSWERS • How will you use one or more of the tools presented today? • Managers: • To do more in depth research on social media gurus • Knowledge sharing • Set up Twitter account for incoming students to address questions • Share with my team regarding how we use social media for recruiting • Look at better ways to connect with students • Many forms with our ERGs and diverse professional associations and groups for external candidates • Share with my team the different social media types • Share back tools with team members to create a plan to use more social media with the organization • I am going to take this book to the leadership and discuss what will be the best approach

OPEN-ENDED ANSWERS • How will you use one or more of the tools presented today? • Individual Contributors: • Look up my KLOUT Score • More utilization • How to approach different social groups, understand the impacts, cultural and individual knowledge and growth direction • Further help our group curate more than generate content to stay up to speed • It has allowed me to think about social media differently • Will be looking into different social tools to have a better understanding

OPEN-ENDED ANSWERS • How will you integrate what you learned today to be more skilled in the use of Social Media as a tool of Cultural Competence? • Managers: • Conduct the research using a diverse population to get authentic content • In general, I will get more engaged • So many ways • Use social media more to reach broader audience • I’m going to take and practice it personally to potentially bring to the Provost and move some notions forward.

OPEN-ENDED ANSWERS • How will you integrate what you learned today to be more skilled in the use of Social Media as a tool of Cultural Competence? • Individual Contributors: • Share all resources with colleagues • May be something to consider with our internal customers. There might be an opportunity with our external customers. • Use it for more input/interaction with our DRG groups • Integrating perspective • Be aware of communicating across generations

OPEN-ENDED ANSWERS • Other comments: (usefulness of handouts, quality of the presenters, facilitators, food, facilities, access, insights): • Managers: • Great workshop • Putting presentation materials on web is useful • Highly engaging and entertaining • Great • Superb as always • Wonderful presentation, material and relevance. Thank you for your time and attention to detail. Superb. • Absolutely brilliant. This is truly just the tip of the iceberg. We must continue to research before the next step “takes over”. We have to be part of it

OPEN-ENDED ANSWERS • Other comments: (usefulness of handouts, quality of the presenters, facilitators, food, facilities, access, insights): • Individual Contributors: • Interesting facts and figures • Great presentation. Opens ideas, very eye opening • Thanks! • Thought this was a helpful session. I’ve been to other social media meetings and this by far was the best

EVALUATION DETAILS