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Public Support is Vital. You can have the world's best UAA or LTCP, backed up by the most rigorous, scientific assessment of your waterways and brilliant engineering solutions If the public doesn't understand it and support it, it will not succeed. Develop Key Messages. Raw sewage spilling into our
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1. Model UAA:Managing Public Participation Jodi Perras, Deputy Program Manager
Indianapolis Clean Stream Team
Presentation to
AMSA-CSO Partnership Workshop:
“Cracking the UAA Code”
April 12, 2005
2. Public Support is Vital You can have the world’s best UAA or LTCP, backed up by the most rigorous, scientific assessment of your waterways and brilliant engineering solutions
If the public doesn’t understand it and support it, it will not succeed
3. Develop Key Messages Raw sewage spilling into our streams is a serious problem.
The City of Indianapolis is taking action to solve this problem.
The solution will be the largest investment in clean water in our city’s history.
You can help -- Join the Clean Stream Team.
Keep repeating them, and repeating them.
4. Watch Your Terminology Raw sewage overflows, not “CSOs”
Percent capture, not “overflows per year”
Try to manage expectations
Simplify, simplify, simplify
6. Use a Variety of Tools Bill inserts
Trade show booth
Newsletter
Join the Team
Web site
Speakers Bureau
Sewer School (Milwaukee)
News media
7. More Tools www.indycleanstreams.org
8. Ask People What’s Important How do you use the waterways?
What should our goals be for this waterway?
What are your priorities?
Where should we start the work?
What are your concerns during and after construction?
Avoid talking about use and standard refinements until you have costs developed for LTCP options
9. Make it Easy to Participate
10. Get Started Early action projects show that you are concerned about public health and reducing overflows
Quantify the benefits
What can you do to build a foundation for your eventual long-term plan?
Moving ahead helps counter the argument that you’re trying to avoid addressing the problem by pursuing a UAA
11. Dealing with the News Media Most people will get information about your UAA & LTCP from the news media, particularly television – not directly from you
You can’t control what or when the news media will report on your program
You can make it easier for them to do their job and understand technical issues
If they don’t get understandable information from you, they will get it from someone else – or report it all wrong
12. Model UAA:Managing Public Participation Jodi Perras, Deputy Program Manager
Indianapolis Clean Stream Team
Presentation to
AMSA-CSO Partnership Workshop:
“Cracking the UAA Code”
April 12, 2005