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Glimpse of 2018 local seo forecast part 2

<br>Here is the second part of ‘GLIMPSE OF LOCAL SEO FORECAST’ in 2018 cumulated by the Best Digital Marketing Agency in Chennai. As you may have read my previous presentation in details. Without further delay, lets jump straight into the content.

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Glimpse of 2018 local seo forecast part 2

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  1. PART 2

  2. In-pack ads • Due to the increase in concentration on direct local advertising by Google, the in-pack ads will definitely expand. Local pack ads will not only appear on more queries. It will also take a strong step to desktop SERPs and also in Google home. Digital Marketing in Chennai

  3. In-SERP features • The local SERP features which are targeted will also grow broader. Local service ads will be rolled out to more services and cities in 2018. Google has also shown interest to create specific content for both local and organic. Digital Marketing in Chennai

  4. Decline in Direct website traffic • Google will continue to drive the local search traffic to its properties (i.e. Maps). Over the period you might have seen that the local packs go from results linking directly Digital Marketing in Chennai

  5. to the websites to buried local site links somewhere in 2 layers deep. The local knowledge panels will completely submerge the local sites. Google delivers all the local data directly and manages not to allow the redirections to local sites. Digital Marketing in Chennai

  6. Real world Data • Leveraging our personal data to get more personalized information is not a new thing for Google. Digital Marketing in Chennai

  7. In fact it derives the real world data from our device and credit cards in order to get current prices of gas, products, foot traffic, visit length, customer types, gender etc. So next time you see a personalized data on screen don’t get surprised because you have been compromised. (Beware! Nothing is secret anymore) Digital Marketing in Chennai

  8. Anything and everything in Google • Backed by the listings of local business the maps and SERPs will continue to establish as the only place for local business information. Small scale businesses will be of importance only, but it serves more like a source of data which can only accessed at one place and that is called ‘Google.’ Digital Marketing in Chennai

  9. The one common question ‘Is Google good or bad’ (like the famous dialog in ‘Nayagan’) always rings on our head. Well, the answer is ‘neither.’ Yea, it is true. Google provides opportunity to the brands that play the game good. Digital Marketing in Chennai

  10. Customer first companies tend to stay strong no matter whatever change does digital marketing go through. Educating yourself in this field and keeping customers as your first priority you could easily succeed this year. Digital Marketing in Chennai

  11. Do you think there is more to learn this year to keep up our companies phase? If yes, then do let us know in the comments below. Digital Marketing in Chennai

  12. Dealing with SEO and getting ranked in Google is really a tiresome process right? Worry not! Just leave the work to us for Digital Marketing in Chennai and anywhere in the world.

  13. Hope you have got an idea about ‘LOCAL SEO FORECAST in 2018’. Stay tunes for more interesting facts and information about Digital Marketing & SEO.

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