Name of Occupation: Graphic Designer

1. Name of Occupation: Graphic Designer

2. Work description: primary work tasks • Determine size and arrangement of illustrative material and copy, and select style and size of type. • Maintain archive of images, photos, or previous work products. • Prepare notes and instructions for workers who assemble and prepare final layouts for printing. • Produce still and animated graphics for on-air and taped portions of television news broadcasts, using electronic video equipment. • Photograph layouts, using camera, to make layout prints for supervisors or clients. • Prepare illustrations or rough sketches of material, discussing them with clients or supervisors and making necessary changes. • Key information into computer equipment to create layouts for client or supervisor. • Study illustrations and photographs to plan presentation of materials, products, or services. • Research new software or design concepts. • Develop negatives and prints to produce layout photographs, using negative and print developing equipment and tools.

3. Work description: typical day • Develop graphics and layouts for product illustrations, company logos, and Internet websites. • Use computer software to generate new images. • Confer with clients to discuss and determine layout design. • Draw and print charts, graphs, illustrations, and other artwork, using computer. • Review final layouts and suggest improvements as needed. • Create designs, concepts, and sample layouts based on knowledge of layout principles and esthetic design concepts. • Mark up, paste, and assemble final layouts to prepare layouts for printer

4. Training Education required: • Associate degree • Bachelors of fine arts degree What majors are appropriate: • Agriculture, Agriculture Operations, and Related Sciences • Computer and Information Sciences and Support Services • Visual and Preforming Arts

5. Skills and Personality Traits: • Personality Characteristics: • Artistic • Enterprising • Realistic Abilities and Skills: • Understand written work and related documents • Adjusts actions in relation to others • Talk to others to convey information effectively • Communicaeeffectively in writing as appropriate for the needs of the audience. • Analyzing needs and product requirements to create a design • Give full attention to what people say • Take time to understand the points being made • Ask questions as appropriate • Don’t interrupt at inappropriate times • Identify complex problems and review related information to develop • Evaluate options and implement solutions. • Consider the relative costs and benefits of potential actions to choose the best one • Use logic and reasoning to identify the strengths and weaknesses of problems • Understand the implications of new information for both current and future problem-solving and decision-making.

6. Work setting: Where do people do this type of work? • Well-lit and comfortable setting • Studio with access to computers How would you describe the work setting? • Sometimes alone • Sometimes working with others • Sitting at a computer for long periods of time

7. Salary:

8. Advancement: • Assistant art director • Art director • Design director • Creative director of an art or design department

9. Employment Outlook: • Outlook (2010-2020) National = 13% increase in employment

10. Geographic mobility Is this occupation limited to certain areas of country or particular kinds of places? • Graphic designers can work anywhere with access to a computer

11. Professional Organizations: Certificates What professional organizations are related to this occupation? • What are some of the pros and cons of this work? • Pros: • You can be creative • Cons: • You don’t have a steady flow of work

12. Name of Occupation: Photographer

13. Work description: primary work tasks • Adjust apertures, shutter speeds, and camera focus based on a combination of factors such as lighting, field depth, subject motion, film type, and film speed. • Create artificial light, using flashes and reflectors. • Review sets of photographs to select the best work. • Manipulate and enhance scanned or digital images to create desired effects, using computers and specialized software. • Set up, mount, or install photographic equipment and cameras. • Employ a variety of specialized photographic materials and techniques, including infrared and ultraviolet films, macro photography, photogrammetry and sensitometry. • Engage in research to develop new photographic procedures and materials. • Set up photographic exhibitions for the purpose of displaying and selling work. • Develop visual aids and charts for use in lectures or to present evidence in court. • Determine desired images and picture composition, selecting and adjusting subjects, equipment, and lighting to achieve desired effects. • Test equipment prior to use to ensure that it is in good working order. • Estimate or measure light levels, distances, and numbers of exposures needed, using measuring devices and formulas. • Perform maintenance tasks necessary to keep equipment working properly. • Produce computer-readable, digital images from film, using flatbed scanners and photofinishing laboratories. • Develop and print exposed film, using chemicals, touchup tools, and developing and printing equipment, or send film to photofinishing laboratories for processing. • Enhance, retouch, and resize photographs and negatives, using airbrushing and other techniques. • License the use of photographs through stock photo agencies.

14. Work description: typical day • Take pictures of individuals, families, and small groups, either in studio or on location • Scan photographs into computers for editing, storage, and electronic transmission • Use traditional or digital cameras, along with a variety of equipment such as tripods, filters, and flash attachments • Mount, frame, laminate, or lacquer finished photographs. • Photograph legal evidence at crime scenes, in hospitals, or in forensic laboratories • Perform general office duties such as scheduling appointments, keeping books, and ordering supplies • Direct activities of workers who are setting up photographic equipment • Determine project goals, locations, and equipment needs by studying assignments and consulting with clients or advertising staff • Select and assemble equipment and required background properties, according to subjects, materials, and conditions • Load and unload film

15. Training Education required: • Degree in photography What majors are appropriate: • Communication, Journalism, and Related Programs • Visual and Preforming Arts

16. Skills and Personality Traits: • Personality Characteristics: • Artistic • Realistic Abilities and Skills: • Talking to others to convey information effectively. • Being aware of others' reactions and understanding why they react as they do. • Teaching others how to do something. • Analyzing needs and product requirements to create a design. • Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times. • Considering the relative costs and benefits of potential actions to choose the most appropriate one. • Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems. • Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action. • Understanding written sentences and paragraphs in work related documents.

17. Work setting: Where do people do this type of work? • Studios • On a setor location of a event How would you describe the work setting? • Chaotic or orderly depends on where you are • Uncomfortable • Dangerous

18. Salary:

19. Advancement: • assistants to experienced photographers • news photographers editor positions • photography teachers

20. Employment Outlook: • Outlook (2010-2020) National = 12% increase in employment

21. Geographic mobility • Photographers can work anywhere

22. Professional Organizations: • What are some of the pros and cons of this work? What professional organizations are related to this occupation? • American Society of Media Professionals (ASMP) • American Photographic Artists (APA) • Professional Photographers of America (PPA) • National Press Photographers Association (NPPA) • Photographic Society of America (PSA) • Professional Photographers of America (PPA) • Women in Photography International (WPI) • African-American Photographers Guild (AAPG) • Advertising Photographers of America (APA) • The White House News Photographers Association (WHNPA) • Association of Independent Architectural Photographers (AIAP) • Association of Independent Architectural Photographers (AIAP) • Wedding & Portrait Photographers International (WPPI) • Editorial Photographers (EP) • Pros: • You can be creative • Cons: • It can be dangerous • You don’t have a steady flow of work