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Up Front and Personal: Practical and Effective Promotion of Teaching, Learning, & Literacy @ your library

Welcome to Session 221 Up Front and Personal: Practical and Effective Promotion of Teaching, Learning, & Literacy @ your library Michelle Regina & Li Cho AGENDA: Advocacy: What and Why How To Advocate Marketing ideas Share samples How –To” segment

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Up Front and Personal: Practical and Effective Promotion of Teaching, Learning, & Literacy @ your library

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  1. Welcome to Session 221 Up Front and Personal: Practical and Effective Promotion of Teaching, Learning, & Literacy@your library

  2. Michelle Regina & Li Cho

  3. AGENDA: • Advocacy: What and Why • How To Advocate • Marketing ideas • Share samples • How –To” segment • Sharing Session - Carousel

  4. Advocacy Two Concepts: • 1. The Message • based on shared vision and beliefs • 2. Marketing Plan for the Message • organize your approach

  5. 4 P's of Marketing Product: What message are you trying to sell? Promotion: Who are the stakeholders/ target market? Place: Where will advocacy occur? Price: What is the cost of implementing the advocacy plan?

  6. Advocacy Message & Marketing Plan Gap analysis & goals and objectives Action Plan

  7. Action Plan for Advocacy Heighten information awareness To make students see the SLIC as the information gateway to the world Showcase resources Displays /Environment Inform stakeholders Communications Promote literacy Programs & Events Develop understanding and increase learning Teaching Tools

  8. Learning Community Holy Cross Catholic Academy @ your library Students Staff Teaching Learning Parents Literacy

  9. displays and environment

  10. Use all the help you can get • Peer leader (Peer Leadership course - Guidance Dept.)

  11. Create innovative display spaces

  12. Showcase your identity • Religion Centre (SLIC material & YCDSB documents)

  13. Communications

  14. Holy Cross Catholic Academy School Library Information Centre

  15. Teaching Tools

  16. Click on icons to access databases

  17. Database Provider: Ebsco Databases: Ebsco Host includes; Canadian Reference, Literary, and Professional Development Specialization: Canadian Content

  18. Enter search terms: use key words Databases as selected and to be searched Select search strategy Search only full-text articles

  19. Click on link for article Number of “hits” Listing of full-text articles

  20. Programs & Events

  21. @your library Contest

  22. highlights

  23. Quick & Easy Signs Using WordArt & AutoShapes

  24. Signs

  25. Signs

  26. Quick Signs

  27. Manipulating WordArt

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