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Mass Communication & Society

Mass Communication & Society. Integrating an understanding of Southeast Asia media and society into course content. Basic Elements of Mass Communication & Society. Media in Context: Cultural vs. Transmission Models Narratives of Media History Media & Money (Ownership)

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Mass Communication & Society

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  1. Mass Communication & Society Integrating an understanding of Southeast Asia media and society into course content

  2. Basic Elements of Mass Communication & Society • Media in Context: • Cultural vs. Transmission Models • Narratives of Media History • Media & Money (Ownership) • Making Sense of Media • Meaning • Interpretation of meaning • Introduce concepts of cultural differences that influence interpretation – to be further explored later in the semester • Ideology

  3. Specific Areas of SE Asia Integration • Media Power (effects/social impact) • Identity production • Media consumption • Media & behavior • Media & Politics

  4. Media Power • Producing Identities • Carstens, Sharon A. (2003). Constructing transnational identities? Mass media and the Malaysian Chinese audience. Ethnic and Racial Studies, 26(2), 321. • Komito, L.. (2011). Social media and migration: Virtual community 2.0. Journal of the American Society for Information Science and Technology, 62(6), 1075.

  5. Media Power • Consumption • Wagstaff, Jeremy (2010). Southeast Asian Media: Patterns of Production and Consumption. Open Society Foundations. • Student group presentations: Reports and updates for each country outlined in the OSF report. Requires each group to seek supporting information in addition to the required reading.

  6. Media Power • Behavior • Foundational overview of media effects literature (theory), followed by more specific discussions about health campaigns. • Parkinson, C., Hammond, D., Fong, G., Borland, R., Omar, M., Sirirassamee, B., Awang, R., Driezen, P., & Thompson, M.. (2009). Smoking Beliefs and Behavior Among Youth in Malaysia and Thailand. American Journal of Health Behavior, 33(4), 366-75.

  7. Media & Politics • Foundational overview from MediaMaking text and supplemental readings, followed by specific discussions about political movements in Southeast Asia • Selected chapters from McDaniel, Drew O. (2002). Electronic Tigers of Southeast Asia: The politics of media, technology, and national development.

  8. Media & Politics • Blogs & Social Networks • Tan, Jun-E and Zawawi Ibrahim. Blogging and Democratization in Malaysia: A New Civil Society in the Making. Petaling Jaya: Strategic Information and Research Development Centre, 2008.

  9. ‘New media can help boost ASEAN unity’says Indonesian President Yudhoyono[The Jakarta Post, 7-20-11]

  10. Mahalo!

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