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LIFETIME FITNESS. Longyan Yao (Maggie) Su Chen Meechai Taychapipranai (Bo) 26 APR 2012. Overview.
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LIFETIME FITNESS Longyan Yao (Maggie) Su Chen Meechai Taychapipranai (Bo) 26 APR 2012
Overview • Life Time Fitness operates multi-use sports and athletic, professional fitness, family recreation and spa centers in a resort-like environment in U.S. The fitness centers are located among the residential, business and shopping districts of the surrounding community. • GICS Code: 25301030 Leisure Facilities Source: Google Finance
Stock Market Performance Source: Google Finance
U.S Obesity and Overweight Obesity Overweight Source: Centers for Disease Control and Prevention, CDC
Obesity Cost American Government: 190 Billion COST Corporation: 45 Billion Source: Merriman Curhan Ford, Fitness and Wellness Report
Government Role Currently two bills are before Congress, each encourage exercise and promote healthier lifestyles pre-tax dollars is allowed to pay for physical fitness tax deduction for employers on fitness membership fees Personal Health Investment Today Act of 2011 Workforce Health Improvement Program Act of 2011 Source: Merriman Curhan Ford, Fitness and Wellness Report
Corporation Wellness Program 56% 65% of major U.S corporations provide employer-sponsored wellness program such as gym membership or discounts 41% 27% 66% of companies who provided wellness program also offered to spouses or dependents. 8% 8% 8% Increased Employee Morale Improved Employee Health Reduced Health Care Cost Reduced accidents on the job Reduce Absence Increase Productivity Source: IHRSA Success by Association
Insurance company • Health insurance company provide incentives to exercise, such as discount for gym membership, offer gym membership credit if policy holder exercise at certain level. Source: Merriman Curhan Ford, Fitness and Wellness Report
Market Drivers More people aware of the importance of exercise that will drive demand for fitness industry Households with higher incomes are able to spend more on gym or fitness club Source: IBIS World
U.S Kids 1 hr 50 min Online 2 hr 40 min TV 1 hr 20 min Phone 5hr 50 min Media Day • 1/3 American kids are overweight or obese • No. 1 Health concern among American parents 4hr Sporting activities Week Source: kids health Organization http://kidshealth.org/parent/positive/family/tv_affects_child.html
Industry Overview # $ Source: IHRSA Success by Association
Exercise, exercise, exercise $ $ $ Group fitness classes Multiple equipments Motivated Baby sitting program Variety Workout DVD Limit Equipment Less motivation Distraction
Competitor Comparison - Outside Source: Google
Competitor Comparison - Inside Source: Google
Competitor Comparison - Program Source: each company website
Sports Source: LTM Website
Fitness Source: LTM Website
Lifestyle, Family & Total Health Lifestyle Family Health Source: LTM Website
Membership Monthly Fee Source: LTM IR Page 6
LTM Customers Source: LTM IR Page 6
LTM Location Source: Lifetime Investor Presentation page 5
Store Status Source: Lifetime Investor Presentation page 5
Source of Revenue Source: Lifetime Investor Presentation page 5
Growing membership base Business Model Strong revenue per membership metric Solid same store sales metrics High member utilization and customer satisfaction Solid attrition improvement
Growing Membership Base Source: LTM 2012 10K
Solid Store Sale & Attrition Improvement Source: LTM 2012 10K
High member utilization & satisfaction Source: LTM 2012 10K
Strong revenue per membership Source: LTM 2012 10K
Consistent growth Source: LTM 2012 10K
DuPont Analysis Source: LTM 2012 10K
Ratio Analysis Source: LTM 2012 10K
Cost Structure Source: LTM 2012 10K
Risk Factors • Ability to access additional capital through credit facility • Failure to manage growth effectively • Delay in new center openings • Fail to pass the rising cost related to constructions to customers • New centers in existing location may negatively impact operating margins • Fail to maintain the reputation of our brand Source: LTM 2012 10K
Comparable Source: Bloomberg UK – GOAL, Mexico – SPORTS, US – CLUB, Canada – ICE, Japan – Central Sports, Tosho, Megalos, Renaissance
Multiple Valuation Canada Company’s equivalent P/E Canada Market P/E USA Market P/E Company P/E
Multiple Valuation Comparable company USA Company – CLUB Canada Company – ICE UK Company – GOAL Mexico Company – SPORTS EV/Revenue 1.15x EV/EBIT 15.11x P/E 19.7 Price per share 40.8 Source: Bloomberg UK – GOAL, Mexico – SPORTS, US – CLUB, Canada – ICE, Japan – Central Sports, Tosho, Megalos, Renaissance
Recommendation DCF Valuation $29.0 per share Multiple Valuation $40.8 per share Current Stock Price $44.9 per share Watch List