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CPSC156a: The Internet Co-Evolution of Technology and Society

Explore the co-evolution of technology and society through the lens of the internet's history, design philosophy, and impact. Learn about protocols, information economy, and key internet-based companies like Netscape, Yahoo!, and Google. Dive into the economic principles governing trade in information goods and services, alongside business models and strategies driving the digital landscape forward.

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CPSC156a: The Internet Co-Evolution of Technology and Society

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  1. CPSC156a: The Internet Co-Evolution of Technology and Society October 9, 2003 Review for First Exam

  2. Three Main Topics • Internet • History and design philosophy • Contrast with traditional phone network • Protocols, languages, and programs • Information economy • Specific Internet-based companies • Netscape • Yahoo!, AOL, MSN • Google • eBay

  3. Four Main Sources • Lecture Notes • Exam questions and answers on relevant topics from CPSC155. • Homework • Reading assignments

  4. Formats of Exam Questions • True/False • Multiple Choice • “Match” items in left column with those in right • Short (verbal) answer: Definitions or explanations expressed in a few sentences • Short (technical) answer

  5. Connections (1) • How are important concepts defined, and how are they exemplified ? Examples: • What are “network effects”? • What is “lock-in”? • What are the roles of each of these phenomena in the Netscape story and in the eBay story? • Understand basic Internet-design principles, how they are realized in today’s Internet, and how they affect people and businesses. Examples: • “Intelligence at the endpoints” • Layering • Best-effort service

  6. Connections (2) • What are the basic economic principles governing trade in information goods and services, and what examples have we seen of these principles in action? • Business models and business strategies that apply to information in general. • Business models and strategies of specific companies we’ve discussed. • When and how does Internet technology cause a qualitative change?

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