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MORSE Society Writing winning applications. This session explores:. How you market yourself effectively How to write a winning application The importance of tailoring your CV and Cover Letter for each new employer CV reviews (time permitting) Further support from Careers Centre.
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This session explores: How you market yourself effectively How to write a winning application The importance of tailoring your CV and Cover Letter for each new employer CV reviews (time permitting) Further support from Careers Centre
The need to stand out • Last year a leading investment bank received 15,000 applications for 150 places • A bank hiring 200 graduate trainees will interview around 1,600 people (8 per vacancy) • High Flyers Research – ‘The larger banks predict they will attract 200-300 applications for every graduate job’ • Accountancy 10 applications per vacancy – similar ratio for Actuarial profession
Understanding the job Typical Information: Day to day duties Hours Typical clients Career Progression Required skills & competencies Professional study Industry trends Why your chosen division Resources: Company & Competitor Websites – job profiles Alumni Former interns Careers Fairs/Employer presentations Graduate Directories Sector specific Journals Vault Guides
Your Unique Selling Points (USPs) • The combination of interests, skills, motivation and experience which makes you different from (and more attractive than) your competitors in the eyes of your market. • Competitors: other graduates, other candidates internal and possibly external! • Your market: potential managers and departments • It summarises who you are, and what you want
What do I have to offer? • WORKING: What kind of work have you done outside of the course? (e.g. part-time, volunteering, internships) • LEARNING: What have you achieved on your Masters course? • PLAYING & GIVING: What type of extra-curricular activities and interests do you have? (at Warwick and at previous university)
Increase Your Employability • Use your time at Warwick to: • Join student societies • Attend skills workshops/the Warwick Skills Certificate • Get involved in local voluntary work • Organise student events • Network with employers…………..
Employers Ask Themselves: Do you have the potential to progress? Can you do the job? Are you focused and committed? Will you fit in?
Making the right impression! • Your application may be one of hundreds • The clock is ticking …..30 second rule! • Your CV or application must make you stand out • Prime purpose is to secure you an interview
Application - Top Tips • Take your time and tailor • Think of a range of activities and experiences to use as examples • Always be specific – explain the situation, your role and how you influenced the outcome. The key is to say what you did, not go into detail about the situation • Always read your answers and check spelling before you submit • Do not copy and paste answers
CV Dos • Pay attention to overall presentation…first impressions count! • Use punchy sentences and bullet points • use reverse chronological order • use bold text to highlight key points • be consistent in presentation – use distinctive headings • check for spelling and grammar • use ‘action’ words • include your interests and skills
CV Don’ts • hand write your CV • extend your CV beyond 2 sides of A4 • detail your entire life history! • use too many font types • send a CV without a covering letter • include explanations in your CV (e.g. why you achieved lower grades than expected.) – Save for the cover letter • lie… you are very likely to be caught out!
The Covering Letter • Introduces yourself and why you are writing • Signposts key aspects of the CV • Gives further evidence of your suitability • Explains your interest in the job/occupation • Is short and to the point (two thirds of a page)
Cover Letter No, No’s • Unsubstantiated Statements • “ I am a self motivated person with plenty of initiative.” • Vague statements about the company • “I would like to work for a reputable global company like xyz plc.” • Grovelling and flowery statements • “ I would be delighted if you would humbly accept my application and my desire to begin an illustrious career with abc co”
Why Many Applications Fail • Failure to identify and demonstrate what employer is really looking for • Underselling yourself • Failing to provide the right evidence to support competency questions • Not tailoring your CV to the role • Silly mistakes!
Support from the Careers Centre Skills Workshops Mock Interviews Employer events – presentations & careers fairs Short guidance appointments Application Advisers Careers Hub: student feedback/drop-in 2:00-4:00 every day http://go.warwick.ac.uk/careers