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ENGAGING INDUSTRY: EMBEDDING PROFESSIONAL LEARNING IN THE BUSINESS CURRICULUM. Overview. Project background Project objectives Methodology Defining Professional Learning (PL) PL Typology Characteristics of PL Good practice principles Impediments and enablers to PL Industry engagement
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ENGAGING INDUSTRY: EMBEDDING PROFESSIONAL LEARNING IN THE BUSINESS CURRICULUM
Overview • Project background • Project objectives • Methodology • Defining Professional Learning (PL) • PL Typology • Characteristics of PL • Good practice principles • Impediments and enablers to PL • Industry engagement • Test Drive eManual
BACKGROUND • ALTC Discipline Scoping Study: Business as Usual? • Recommended 3 Priority projects • Engaging Industry in PL • Generic skills • Valuing and Rewarding Teaching
O1: Current Practice Scoping Output: framework for categorising PL in business O2: Identify good practice principles Output: good practice guide O3: Development of Resources & Cases Output: Illustrative case study for each PL category Industry engagement strategies Web resources – eManual PROJECT OBJECTIVES
METHODOLOGY • Case study approach • Pro forma – distribution via the AD T&L Network • Individual targeting • Focus groups • What PL means to you • Motivation for PL • Approached to Industry Engagement • Enablers & Impediments • Desktop Audit • Institutional Policy and Context
How and at what stage does industry & the professions engage with the business curriculum? Development Delivery Evaluation ‘Interconnectedness is a key to competitive advantage in a knowledge-based economy because effective partnerships enable faster rates of learning and diffusion of information and knowledge’ (US Council on Competitiveness) ENGAGING INDUSTRY
Describing Professional Learning Incorporates a range of teaching and learning activities that integrates theoretical and discipline-specific knowledge with the development of skills, qualities and attributes to facilitate the development of professional capability
Motivations for PL • Apply discipline knowledge and skills to practical business problems • Provide a real-world context to theoretical concepts and models • Develop graduate capabilities • Ensure the currency of the business curriculum • Adopt learner-centred pedagogy that better engages and motivates students • Provide an effective transition and pathway to a professional career • Engage industry
TYPES OF PL • Industry Case Study • Industry Simulations • Industry Practitioner Delivery • Industry Mentoring • Industry Study Tour • Industry Placement • Industry Competition • Industry Project
PL Characteristics & Good Practice Principles • Industry-referenced • explicitly linked to industry or professional bodies • Curriculum currency • addresses up to date issues and industry practice • Integrated curriculum • develops professional capability through linking practice with theory • Self-directed learning • fosters reflective practice and lifelong learning
Institutional Context Industry Engagement Resources Time Learning culture Learning spaces Expectations Recognition and reward Curriculum Assessment Offshore equivalence Evaluation Capability ICT Accreditation Geography IMPEDIMENTS AND ENABLERS
Multiple levels of engagement with industry • Program advisory committees • Accreditation - development • Workplace tours • Guest lectures - delivery • Modeling industry behaviour and practice - e.g. mentoring, simulations • Hosting experiential learning • Source of projects • Client for projects or novice consultants • Providing resources or sponsorship • Assessment • Assurance of learning
Knowledge Integration Community (KIC) model at the Cambridge-MIT Institute
A model of industry engagement Allen and Williams (2005) identify five levels: • Strategic alliance • Partnership • Formal • Ad-hoc • Awareness