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Rosie the Riveter. A Symbol of feminism and women’s economic power. Rosie The Riveter represents the American women who worked in the factories during World War II, often taking the jobs of the men who were away fighting in the war. . Rosie’s history.
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Rosie the Riveter A Symbol of feminism and women’s economic power
Rosie The Riveter represents the American women who worked in the factories during World War II, often taking the jobs of the men who were away fighting in the war.
Rosie’s history • In 1943, the term was originally used in a song titled “Rosie the Riveter”. It was recorded by multiple artists and became popular nationwide. The song talks about a determined assembly line worker named “Rosie” who was partaking in the American war effort. The name is said to be taken from “Rosie Bonavitas” who was working in San Diego, California for Convair. The idea of Rosie was similar to Canada’s 1941 poster girl for women in the war effort, named Veronica Foster.
http://www.youtube.com/watch?v=2csVk8IE3tE The original cover of the song “Rosie the Riveter”
The United States government started huge campaigns to convince women to become part of the work force. They used magazines and posters to attract the women’s attention and draw them into the factories. Norman Rockwell, the artist of The Saturday Evening Post, designed this cover for the May 29, 1943 issue. It was the first visual image to use the ‘Rosie’ name while providing her message as well.
In 1942, J. Howard Miller created numerous posters to enforce the war effort. One of the posters became the acclaimed “We Can Do it” image, which later became “Rosie the Riveter”, although it was previously not intended to do so. The original intent of the poster was to bring women into the work force. In the 1970s and 1980s, the poster was rediscovered and became the official picture of Rosie the Riveter.
Rosie today • Today Rosie the Riveter can be seen on stamps and in action figure form. In October 2000, a “Rosie the Riveter” Memorial was dedicated in Richmond, California. This is located on the San Francisco Bay where one of the best engineering accomplishments occurred and women played a major role. “Rosie the Riveter” Stamp “Rosie the Riveter” Memorial “Rosie the Riveter” Action Figure