14 th Annual Godwin Wong Business Plan Competition

1. 14th Annual Godwin Wong Business Plan Competition

2. Godwin Wong • Professor (USA) • Consultant • Manager • Business angel • Traveler • Pianist

3. Business Plan Competition • One of the first business plan competitions in Saint Petersburg • 14 years tradition at GSOM SPbU • Perfect opportunity: • To foster entrepreneurial spirit • To test business ideas • To study business planning • To develop social network

4. A Business Plan • The essential basis for every business venture • Describes the idea, the strategy, the resources, the business model, the way of organization of the newly formed venture • Describes the innovative way to get profit • Can be written for existing (growing) firm or for entrepreneurial firm

5. A Business Plan • Executive Summary • Introduction • The Venture Idea • Market analysis • SWOT Analysis • Competitors analysis • Marketing strategy

6. A Business Plan • Promotion and Advertising Plan • Service Plan • Legal Organization Plan • Management Plan • Human Resources plan • Financial Plan • Growth/Exit Plan • Appendix

7. The Deadlines • 19 November, 2012: the end of written business plan submission and registration • 29 November, 2012: The Award Ceremony

8. Table 1: Environment factors significance Registration • Till 19 November, 2012: • Register your intention with GSOM SPbU: http://www.gsom.spbu.ru/en/research/eship/projects/bpc/ • Submit final complete written plans: bpc@gsom.pu.ru

9. Team • Each plan must be submitted by a group of TWO to FOUR participants. Partners can come from inside or outside of the Graduate School of Management SPbU.

10. Prizes & Awards Prizes • US$ 2000 - The first Prize • US$ 1250 - The second Prize • US$ 750 - The third Prize Prizes: courtesy of Prof. Godwin Wong, US$2500, and The Center for Entrepreneurship, US$1500 Additional Awards & Prizes • “Best business plan in the sphere of social entrepreneurship” €1500 - courtesy of Fund of regional social programs “Our Future” • “Best business plan on the preservation of the Earth’s ecology and reduction of energy consumption” US$ 1000 - courtesy of CJSC “NPF Teplocom” • “Most creative business plan” €1000 - courtesy of self-dependentInternetportalforsmallenterprises“Volokita.net” *Besides, there will be other prizes and trophies for winners and Certificates of Recognition for all participants.

11. Organizing Committee • Prof. Godwin Wong, Ph.D. from Harvard University; had been on the faculty of Haas School of Business, University of California for 25 years; • Prof. Sergey P. Kushch S. P., Dean of the Faculty, Head of the Marketing Department, St. Petersburg University Graduate School of Management; • Prof. Galina V. Shirokova, Director of the Center for Entrepreneurship, St. Petersburg University Graduate School of Management.

12. Attention • All business plans should be submitted in ENGLISH • In both printed &electronic copies

13. Contacts • Contact person: Tsukanova Tatyana • E-mail: bpc@gsom.pu.ru • Center for Entrepreneurship, GSOM SPbU, Vokhovskiy-3, room 224-225

14. Thank you for your attention!