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THE RIGHT STUFF. A Social Enterprise. BACKGROUND. A service contract with the local newspaper. Monday-Friday Collate flyers into the daily paper and distribute to the carrier pick up points. 5,500 papers/day 8,340 supplements/week 200,000 flyers/week. OPERATIONAL SITUATION.
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THE RIGHT STUFF A Social Enterprise
BACKGROUND • A service contract with the local newspaper. Monday-Friday • Collate flyers into the daily paper and distribute to the carrier pick up points. • 5,500 papers/day • 8,340 supplements/week • 200,000 flyers/week
OPERATIONAL SITUATION • Heavy volumes with short turn around times • Volume of flyers is cyclical through the week and the year • Work is very physical and repetitive with numerous set up changes in a shift
PERSONNEL • On site • 6 – 8 Collators • Frontline Supervisor • 4 Delivery Drivers • Skills Centre • Employment and Life Skills Counsellor • Project Manager
COLLATING • Paper sections and flyers are collated • Papers are bundled with top sheets for distribution
DISTRIBUTION • Drivers pick up paper bundles and deliver to drops • Routes total 245 km per day, within the Greater Trail area
FLYER DELIVERIES • A forklift and a pallet jack are used to help with the unloading and positioning of flyer pallets on site
INITIAL SOCIAL OBJECTIVES • Clients to achieve after one year of employment: Self-management Develop team skills Improved social skills Seek treatment if required Move on to new work or more schooling
INITIAL FINANCIAL OBJECTIVES • To replace start up costs borrowed from the Skills Centre • Cover all operating expenses • Retain a surplus of $35k/year
REALITY VS. VISION • The Social Reality • The Financial Reality • Turning a Losing Operation Around
THE SOCIAL REALITY • Shortcomings of a social blueprint • Disappointments • A cultural divide in the organization
SHORTCOMINGS OF A SOCIAL BLUEPRINT • Support vs. Enabling • Defining success • Imposing independence deadlines
DISAPPOINTMENTS • Social Enterprise is not popular with everyone • Previous contract holder • Neighbouring Businesses • M.L.A.
CULTURAL DIVIDE IN THE ORGANIZATION • Balancing social and financial objectives • Making a profit • Managing risk • Client vs. Co-worker
THE FINANCIAL REALITY • Start up funding • Deviations from the business plan • Turning a losing operation around
START UP FUNDING • Approximately $22,000 • Capital Assets - $12,000 • Site preparation -$10,000
DEVIATIONS FROM THE BUSINESS PLAN • Revenues were lower than projected • Expenses were higher than revenues • Collating speeds were too slow
FIRST SIX MONTHS • Start up $20,000 • October (1,680) • November (4,390) • December (2,574) • January (6,608) • February (586) • March (1,040) ($32,133)
TURNING A LOSING OPERATION AROUND • Do we have the time to figure this out? • How do we fix the operational problems? • How do we address the rift in the organization?