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Carver hall. By Kori Cotteleer. Brochure vs. poster. for me , when describing something you use a brochure. you can include a lot more information on a brochure because there is more space it was easy to make my layout of information
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Carver hall By KoriCotteleer
Brochure vs. poster • for me , when describing something you use a brochure. • you can include a lot more information on a brochurebecause there is more space • it was easy to make my layout of information • You can easily divide it onto each panel in a brochure • Posters are more for a one piece project
The font • to keep it simple and not get all fancy because the colors and borders were already so attention seeking. • To do this I used Times New Roman for the majority of the brochure. • As for the size of the text I also kept that to a standard 12point font so I could fit all the information but not have it seem overwhelming or too small to read.
The colors • The template that I choose had a big influence on the color scheme. • The template had an older feeling about it that I liked. • The colors were bold but not in an obnoxious way. • It set of tone of a professional and classy looking building. • The colors that were used were black, a pale baby blue, white, brown and different shades of tan; scaling from light to darker. • There are also some stubble details in the back round of like fern leaves not distracting but give a delicate feel.
The photos • There are images throughout the brochure; there is one photo per panel minus the single back panel which only holds visiting information. • The reason for choosing my photos pertained to the information in the text above or below the picture. • For example when I was describing who George Washington Carver was placed a picture of him about that section.
Placement • The placement of text was an easy decision because I knew what I wanted to focus on. • I put what I thought were the three main topics on the three inside panels. Then for the cover panel I just put a heading with what the topic of the brochure was and my name because I made it. • Then for the second flap I gave a small intro on the building and its impact on Iowa State University. • Lastly for the back panel where you usually put contact information on I put the building hours so after reading it all they knew when that could visit it.
Choosing information • I choose the main points from my paper to include in my brochure • Limited to necessary information • Just to get point across • Changed the format to factual rather like reading a paper