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Welcome to Berlin Marcus Hänsel 05.06. 2013

Welcome to Berlin Marcus Hänsel 05.06. 2013. Welcome to the 2013 Dynamic Tour . How to Go There ?. Agents of the Communications Market Evolution. Consumer Technology Economics. Consumer … Revolution : The Nexus of Forces. Source : Gartner.

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Welcome to Berlin Marcus Hänsel 05.06. 2013

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  1. Welcome to BerlinMarcus Hänsel05.06.2013

  2. Welcome to the 2013 Dynamic Tour

  3. How to Go There ? Agents of the Communications Market Evolution Consumer TechnologyEconomics

  4. Consumer …Revolution : The Nexus of Forces Source : Gartner

  5. Consumer Revolutionisenabled by Technology.

  6. Technology There are visible elements…

  7. 50% WANT POLICY BASED AUTOMATION OF VIRTUAL MACHINE 75% OF ENTERPRISES WITH VIDEO CONF IN ‘15 83% OF CONTENT WILL BE MULTIMEDIA IN ‘13 90% OF ENTERPRISES TO SUPPORT CORP APPS ON PERSONAL DEVICES 50% EMPLOYEES WITH MOBILE EMAIL IN ‘16 50% OF LAN SPENT FOR DATA CENTER IN ‘15 PREMS Technology …of a deeper change…

  8. But Technologyis no longer used. It’snowconsumed.

  9. Opex Hybrid Private Two or more cloudsbound by technology Operated for a single organization Community Shared by severalortganizations, Public Available to general public, Elastic as a Service Economics …through the right model. Source : KPMG

  10. How to Go There ? Global Market Transformation Usages TechnologyModels

  11. The Face of this Transformation…

  12. The Gate To Content, Apps & Web Destinations The Device, BYOD are Symptoms of SomethingDeeper.

  13. Welcome to a new PC era. The Personal Cloud Era

  14. How to Go There ? Conversations Application Fluency Shift to the Cloud

  15. We deliver Communications solutions that harness innovation to create a brilliant user experience (conversations), enabled by a modular hybrid cloud platform (polymorphic), and consumed as a product or as a service Conversations • Models • Platform • User Experience

  16. User Experience Conversations

  17. Platform Conversations

  18. Platform Conversations

  19. COMPANY-OWNED SOLUTION As a Product (Capex) ACCESS TO ADDITIONAL SERVICES Overlay (Capex or Opex) ACCESS ALL SERVICES FROM THE CLOUD As A Service (Opex - PPU) Models Conversations

  20. EVOLUTION MULTI SIP SERVICE CENTRIC IP MULTI PREMS MULTI CLOUD Transform the way people communicate Conversations

  21. We enable an Application Fluent Network delivering a high quality user experience and empowering IT with innovative and simplified network virtualization services Application Fluency • User experience • Network virtualization • Service intelligence

  22. AUTOMATED CONTROL STREAMLINED OPERATIONS RESILIENT ARCHITECTURE APPLICATION FLUENT NETWORK Application Fluency • Converged Campus • Data Centers

  23. Available after 4PM on Monday Leavng Available after 4PM on Monday Leavng • BYOD • Unified Access • Personal LAN • Converged Campus • BetterExperience | Simplified IT Application Fluency

  24. Available after 4PM on Monday Leavng Available after 4PM on Monday Leavng • Technology Evolution • Break the app-network divide • Seamless Operations • Data Centers • ReduceOperationalCosts | Virtualize the Network Application Fluency

  25. Virtualized Single Pane of glass SDN Automated Branch Campus Data Center Personal Unified Application Fluency • High quality user experience

  26. We enable the delivery of communications infrastructure, applications and services through an ‘as a Service’ model that organizations can consume on-demand, with the appropriate elasticity their business needs and imperatives require. Shift to the Cloud • Flexible Models • Apps & Services • Infrastructure

  27. Shift to the Cloud • Enabling Choice.

  28. Shift to the Cloud Enterprise Cloud

  29. Shift to the Cloud Office Cloud

  30. VIDEO STORE CONFERENCE MOBILE DEV MGT FILEFIRE APP STORE Shift to the Cloud Personal Cloud. Apps. As A Service. Overlay.

  31. Services to Accompany the Transformation.

  32. We facilitate end-customer adoption of Alcatel-Lucent Enterprise solutions by combining partner strength & vendor expertise to create additional business value. Services Decrease the Consumption Gap

  33. Support: From Basic Services to Proactive Pro-Serv: From on-premise to remote monitoring & business consulting Offer Enabling Cloud for Business transformations Customized Apps to Enrich User Experience Services Leveraging Partner Capabilities

  34. Alcatel-Lucent Enterprise Strategies for The New PC [Personal Cloud] Era Conversations Application Fluency Shift to the Cloud

  35. 6 SymptomsHeralding the New PC EraatYourCompany

  36. Can’t reach people ? Poor collaboration ?

  37. Redefine the standards of user experience with multi-party, multi-device and multimedia conversations and make your workforce more engaged than ever.

  38. Don’t know what customers are saying about you ?

  39. Social networks and mobile devices are no longer limiting customer relations to call centers. More than ever, it’s unleashing opportunities to grow your business.

  40. SIP, Virtualization, SDN.. What’s for ?

  41. Technologies are fueling the innovation engine. They are the foundation for effective services delivery, connecting networks, applications and devices.

  42. Access denied ? Timeout ? Bandwidth issues ?

  43. Network transformation is essential for quality delivery of applications and unified access and user policies to enable BYOD in the new PC Era.

  44. A New App = Panic in the Data Center ?

  45. Delivering real-time applications over a virtualized network while reducing costs is the new role of the Data Center; for the shared benefit of users and IT Departments.

  46. Parallel IT Forming From the Clouds ?

  47. Cloud is more than an architecture. It alsoencompasses new deliverymodelsthat are redefiningyour vision of the network and communications.

  48. …to leadyourcompany in the New PC Era!

  49. FOLLOW US ON… www.twitter.com/ALUEnterprise www.facebook.com/ALUEnterprise www.youtube.com/user/enterpriseALU www.linkedin.com - Group Alcatel-Lucent Enterprise www.slideshare.net/tagged/Enterprise www.storify.com/ALUEnterprise

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