MIS Group Assignment: Crowdfunding

1. Lauren Harris TaariqRaza Pio Valdez Arshit Singh MIS Group Assignment:Crowdfunding Mark Yip D205

2. Overview • What is crowdfunding? • How is it relevant to MIS? • What are the benefits of crowdfunding? • What are the barriers/cons? • Crowdfunding in the future • Examples

3. What is Crowdfunding? • People networking and pooling their money to support efforts made by organizations • Crowdfunding is derived from crowdsourcing • Crowdsourcing • When a business reaches a goal by receiving small donations/contributionsfrom many parties

4. How Crowdfunding is relevant to MIS • MIS: development and use of information systems that help organizations achieve their goals and objectives!!! • Development and Use • Businesses that use the Crowdfunding platform must maintain an “active role” • Information systems • It’s all about how to efficiently/effectively use IS and the information at your disposal ( i.e. You may be using it either for the right or wrong reasons). • Goals & Objectives • What’s your target? What are your objectives? Do you plan to compete with the dominant companies?

5. Benefits of Crowdfunding • Allows businesses to flourish from the aid if the industry • Provides access to capital • Decreases risk • Serves as a marketing tool • Efficient Fundraising Process • Promotes public testing and feedback analysis

6. Barriers/Cons of Crowdfunding • Exposure of one’s Intellectual Property • High financial risk for the investors • Potential tarnishing of the company’s image • The degree of “Ideas” to be funded

7. Prediction • The future of crowdfunding looks secure • Government ensures the protection of the investors due to active federal and state legislations • All of this is done with minimal government intervention

8. Examples • Pebble Smartwatch • sought 10k and got 10 million • Double Fine “Adventure Game • rejected by investors, sought 400k and got ~3.3 million • Stanford funded a variety of classes, student projects, movies and labs