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Social Media in the Workplace. Sheri Stahler Associate Vice President for Academic Computing and Client Services Temple University. Social Media . One concept with many names. Social Media Web 2.0 Collaborative Technology Consumer Cloud Rich Media User-Generated Content (UGC)
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Social Media in the Workplace Sheri Stahler Associate Vice President for Academic Computing and Client Services Temple University
Social Media One concept with many names • Social Media • Web 2.0 • Collaborative Technology • Consumer Cloud • Rich Media • User-Generated Content (UGC) • Consumer-Generated Media (CGM) ?
Crowdsourcing Are we facing a paradigm shift in information services?
Us Them Vs.
Crowdsourcing Collective Knowledge Expert Knowledge Vs.
Consumerization The User is the Chooser
Social Media Strategy So then what is our value added?
Crowdsourcing Use Social Media to facilitate information sharing in our organizations
Social Media Strategy Things to think about… Understand potential uses of social media in support of organizational efforts Embrace new innovations and learn creative ways to take advantage of social media Designate the responsibility of maintaining the social media tool Focus on one or two media outlets and use best practices to develop Maintain “tried and true” methods of information services as well, using social media as a complement to what is already in place Measure outcomes of response by patrons to be sure of effectiveness Source: Ruben, B.D. (2006). What Leaders Need to Know and Do: A Leadership Competencies Scorecard.
Social Media Strategy http://images.businessweek.com/mz/07/24/0724_6insiid_a.gif
Social Media Strategy Examples social media use…
Questions? How are you currently using social media in your organizations? How would you like to use social media in the future? What benefits, negative effects or issues have you experienced? Other general questions?