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9.15-9.30am: Arrival: NCR 9.30-9.45: Icebreaker 9.45-9.50: Promotional video 9.50-10.00: Launch day 10.00-10.15: choose or create their sport and start thinking about why it should be included – prompt slide 10.15-10.40: JJH session on logo creation – time for initial designs
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9.15-9.30am: Arrival: NCR 9.30-9.45: Icebreaker 9.45-9.50: Promotional video 9.50-10.00: Launch day 10.00-10.15: choose or create their sport and start thinking about why it should be included – prompt slide 10.15-10.40: JJH session on logo creation – time for initial designs 10.40-10.50: break (squash, biscuits) 11.00-11.25: Library – in pairs, create and print logo 11.25-11.30: Select best logo 11.30-11.45: Slogan session (SEF) 11.45-12.00: create slogan 12.00-12.10: successful posters 12.10-12.30: Library – posters (either computer or on paper), slogans, logo 12.30-1.15: Lunch 1.15 – 2.00: 1 minute sales pitch/ finishing other tasks 2.00-2.30: Presentations, clear away.
Objectives • Develop team working skills – working with new people • Creativity – design advertising campaign • Evaluate team’s work and choose most effective pieces
Find at least one other person who... • Plays for a local or school football team • Has won an award/ medal/ trophy for a sporting achievement • Dreams of playing sport as a profession • Watched the Wimbledon final • Has played in a netball tournament • Regularly plays a sport other than football, rugby, netball or rounders
In silence, put yourselves in order of birthday (January 1st to December 31st)
Your teams Adam Griffiths Molly Cheek Sabrina Lee Sinead Golding Rosa McGilvery Amy Francis Maddy Wight Aaron Cain Ollie Andrews Megan Ford Lewis Leaker Megan Stephens Eloise Radcliffe Jessica Butcher Mila Embury Becky Wilson Emma Thomas Jessica Gough Will Mundy
In your teams: • Decide on a team name • Write team name on a piece of A4 – one of team to bring to the front • Build a house of cards with the cards on your tables (each of the team needs to be involved in this)
Your challenge... Create a campaign to persuade the Olympic Committee to include your chosen sport in the 2012 Olympics Choose/ create a sport Logo Slogan Poster 1 minute sales pitch Presentations start 2.30pm
Which sport deserves inclusion? What’s challenging about the sport? What skills are required? What’s unusual about the sport? Who will sport appeal to? Why will it bring audiences? What differentiates the sport from those already included? Interesting features? Opportunities to raise money from sport?
The slogan... a distinctive phrase or motto; catchword or catch phrase. A slogan = The purpose of a slogan = Slogans need to be: Examples of slogans: (Try to think of at least 10)
Common techniques “Plop, plop fizz, fizz…oh what a relief it is!” (Alka Seltzer 1979 to relieve indigestion) Simple Moves – We move what you can’t "Zoom Zoom“ (Mazda)