《 商务英语 》 精品课程 概 述 图片补充说明

1. 《商务英语》精品课程 概 述 图片补充说明 课程内容 教学队伍 教学方法和手段 实践教学 教学效果 课程特点 政策支持 Hubei Three Gorges Vocational and Technical College

2. 一、《商务英语口语》视频教学内容 中央广播电视大学制作： 经贸大学 国际交流学院 张静 讲授： 视 频 描 述： 本课程适合已掌握英语基本语法和常用词汇的商务人士，或者是英语水平较高，但口语水平较差人士。将和外商谈生意时可能碰到的情况一网打尽，内容包括迎接客户、如何招待客户、推销产品、陪客户参观工厂、解决纠纷、顺利签约、完成交易、国外出差、订机票、旅店、途中处理突发事件等最常用的商务术语与词汇以及贸易实务常识、欧美国情、基本礼仪，让学员成为博闻多礼，潜力无限的经理人才。

3. 情景教学视频内容 《商务英语口语教程》 • 1、 UNIT 1 自我介绍 • 2、 UNIT 2 打电话 • 3、 UNIT 3 约 会 • 4、 UNIT 4 接待来宾 • 5、 UNIT 5 （1）产品介绍 • 6、 UNIT 5 （2）产品介绍 • 7、 UNIT 6 （1）安排旅游 • 8、 UNIT 6 （2）安排旅游 • 9、 UNIT 7 （1）住旅馆 • 10、 UNIT 7 （2）住旅馆 • 11、 UNIT 8 （1）带客人参观公司 • 12、 UNIT 8 （2）带客人参观公司 • 13、 UNIT 9 （1）解释产品工作原理 • 14、 UNIT 9 （2）解释产品工作原理 15、 UNIT 10 修改计划安排 16、 UNIT 11 分析竞争对手 17、 UNIT 12 商务信件和发布信息 18、 UNIT 13 （1）出公差 19、 UNIT 13 （2）出公差 20、 UNIT 14 （1）展示新产品 21、 UNIT 14 （2）展示新产品 22、 UNIT 15 （1）招待来宾 23、 UNIT 15 （2）招待来宾 24、 UNIT 16 产品投诉 25、 UNIT 17 比较产品和价格 26、 UNIT 18 价格谈判 27、 UNIT 19 交货谈判 28、 UNIT 20 达成交易

6. 二、《新编商务英语精读》课本： 第一册的教学内容，有关商务基本概念、营销、职业、工作、饮食习惯、宝石首饰、形体语言、电话、航空旅游等； 第二册的教学内容，涉及体育和商务、所有制、时尚、消费者满意度、教育、管理、面试、商标、成功的企业家、成功的企业等方面的文化知识和英语词汇。

7. Teaching Courseware: New Business EnglishIntensive ReadingBook One A 各单元课文及练习的封面

8. New Business EnglishIntensive ReadingBook OneA 新编商务英语精读 第一册 全国商务英语研究会推荐教材 Hubei Three Gorges Vocational and Technical College

9. 1 Essentials of Business 4 Jobs and Occupations 2 Marketing 3 Career 5 Eating Habits

10. Warm--up Text Translation Notes New Words Examples Exercises Extended Activities

11. Exercises I. Read the text carefully again and discuss the following questions. II. Choose the best answer to each of the following questions. III. Complete the following statements with the words or expressions you have learned in this text. IV. Give the English or phrases according to the meanings provided. V. Put the following expression from the text in the blanks to complete the sentences. Make changes where necessary. VI. Rewrite the following sentences and replace the underlined words with appropriate words or phrases from the text. VII. Word study: For each of the following clues, use the given prompts to produce sentences in the same way as shown in the model.

12. Unit Two --- Reading IMarketing and Promotion • Warm--up • Text • Translation • Notes • New Words • Examples • Exercises • Extended Activities

13. Ⅰ. Read the text carefully again and discuss the following questions. Ⅱ.Choose the best answer to complete the following sentences. Ⅲ.Give the English words or phrases according to the meanings provided. Ⅳ. Put the following words expressions from the text in the blanks to complete the sentences. Make changes where necessary. Ⅴ. Rewrite the following sentences and replace the underlined words with appropriate words or phrases from the text. Ⅵ. Word study: For each of the following clues, use the given prompts to produce sentences in the same way as shown in the model.

14. Unit Three --- Reading I The Modern Servant---Nanny Warm—up Text Translation Notes New WordsExamples ExercisesExtended Activities

15. Ⅰ. Read the text carefully again and discuss the following questions. Ⅱ.Choose the best answer to complete the following sentences. Ⅲ.Give the English words or phrases according to the meanings provided. Ⅳ. Put the following words expressions from the text in the blanks to complete the sentences. Make changes where necessary. Ⅴ. Rewrite the following sentences and replace the underlined words with appropriate words or phrases from the text. Ⅵ. Word study: For each of the following clues, use the given prompts to produce sentences in the same way as shown in the model.

16. Unit Four --- Reading IPersonal Progress and Job-hopping Warm--up Text Translation Notes New Words Examples Exercises Extended Activities

17. Ⅰ. Read the text carefully again and discuss the following questions. Ⅱ. Choose the best answer to each of the following questions. Ⅲ. Give the English words or phrases according to the meanings provided. Ⅳ. Put the following words or expressions from the text in the blanks to complete the sentences. Make changes where necessary. Ⅴ. Rewrite the following sentences and replace the under lined words with appropriate words or phrases from the text. Ⅵ. Word study: For each of the following clues, use the given prompts to produce sentences in the same way as shown in the model.

18. Unit Five --- Reading IEating Habit Warm—up Text Translation Notes New Words Examples Exercises Extended Activities

19. Ⅰ. Read the text carefully again and discuss the following questions. Ⅱ. Choose the best answer to each of the following questions. Ⅲ. Give the English words or phrases according to the meanings provided. Ⅳ. Put the following words or expressions from the text in the blanks to complete the sentences. Make changes where necessary. Ⅴ. Rewrite the following sentences and replace the underlined words with appropriate words or phrases from the text. Ⅵ. Word study: For each of the following clues. Use the given prompts to produce sentences in the same way as shown in the model.

20. Teaching Courseware: New Business EnglishIntensive Reading Book One B

21. New Business EnglishIntensive ReadingBook OneB 新编商务英语精读 第一册 全国商务英语研究会推荐教材 Hubei Three Gorges Vocational and Technical College

22. 10 Air Travel 9 Telephone Calls 7 Body Language 6 Jewelry 8 Manners

23. Unit Six --- Reading I Diamond-- cutter Ephraim Warm—up Text Translation Notes New Word Examples Exercises Extended Activities

24. Exercises Ⅰ. Read the text carefully again and discuss the following questions. Ⅱ. Choose the best answer to each of the following questions. Ⅲ. Give the English words or phrases according to the meanings provided. Ⅳ. Put the following words or expressions from the text in the blanks to complete the sentences. Make changes where necessary. Ⅴ. Rewrite the following sentences and replace the underlined words with appropriate words or phrases from the text. Ⅵ. Word study: For each of the following clues. Use the given prompts to produce sentences in the same way as shown in the model.

25. Unit Seven --- Reading IBody Language: Ownership Gestures Warm--up Text Translation Notes New Words Examples Exercises Extended Activities

26. Ⅰ.Read the text carefully and discuss the following questions: Ⅱ.Choose the best answer to complete the following sentences. Ⅲ.Give the English words or phrases according to the meanings provided. Ⅳ. Put the following words expressions from the text in the blanks to complete the sentences. Make changes where necessary. Ⅴ. Rewrite the following sentences and replace the underlined words with appropriate words or phrases from the text. Ⅵ. Word study: For each of the following clues, use the given prompts to produce sentences in the same way as shown in the model.

27. Unit Eight --- Reading IA World Guide to Good Manners Warm--up Text Translation Notes New Words Examples Exercises Extended Activities

28. Exercises Ⅰ. Read the text carefully again and discuss the following questions. Ⅱ.Choose the best answer for the following questions. Ⅲ. Give the English words or phrases according to the meanings provided. Ⅳ. Put the following expressions from the text in the blanks to complete the sentences. Make changes where necessary. Ⅴ. Rewrite the following sentences and replace the underlined words with appropriate words or phrases from the text. Ⅵ. Word study: For each of the following clues, use the given prompts to produce sentences in the same way as shown in the model.

29. Unit Nine --- Reading IMiss Manners Wrings the Bell Warm--up Text Translation Notes Exercises NewWords Examples Extended Activities

30. Ⅰ. Read the text carefully again and discuss the following questions. Ⅱ. Choose the best answer to complete the following sentences. Ⅲ. Give the English words of phrases according to the meanings provide. Ⅳ. Put the following expressions from the text in the blanks to complete the sentences. Make changes where necessary. Ⅴ. Rewrite the following sentences and replace the underlined words with appropriate words or phrases from the text. Ⅵ. Word study: For each of the following clues, use the given prompts to produce sentences in the same way as shown in the model.

31. Unit Ten --- Reading IGetting to the Airport New Words Examples Warm--up Text Translation Notes Exercises Extended Activities

32. Ⅰ. Read the text carefully again and discuss the following questions. Ⅱ. Choose the best answer to each of the following questions. Ⅲ. Give the English words or phrases according to the meanings provided. Ⅳ. Put the following words or expressions from the text in the blanks to complete the sentences. Make changes where necessary. Ⅴ. Rewrite the following sentences and replace the underlined words with appropriate words or phrases from the text. Ⅵ. Word study: For each of the following clues. Use the given prompts to produce sentences in the same way as shown in the model.

33. Teaching Courseware: New Business EnglishIntensive ReadingBook Two A

34. New Business EnglishIntensive ReadingBook TwoA 新编商务英语精读 第一册 全国商务英语研究会推荐教材 Hubei Three Gorges Vocational and Technical College

35. 1Sports and Business 5 Education 3 Fashion 4 Consumer Satisfaction 2 Ownership

36. Warm--up Text Translation Notes New Words Examples Exercises Extended Activities

37. I. Read the text carefully again and discuss the following questions. II. Choose the best answer to each of the following questions. III. Give the English words or phrases according to the meanings provided. IV. Put the following words or expressions from the text in the blanks to complete the sentences. Make changes where necessary. V. Rewrite the following sentences and replace the under lined words with appropriate words or phrases from the text. VI. Word study: For each of the following clues, use the given prompts to produce sentences in the same way as shown in the model.

38. Unit Two --- Reading ITypes of Business Ownership Warm—up Text Translation Notes New Words Examples Exercises Extended Activities

39. Exercises I. Read the text carefully again and discuss the following questions. II. Choose the best answer to each of the following questions. III. Give the English words or phrases according to the meanings provided. IV. Put the following words or expressions from the text in the blanks to complete the sentences. Make changes where necessary. V. Rewrite the following sentences and replace the under lined words with appropriate words or phrases from the text. VI. Word study: For each of the following clues, use the given prompts to produce sentences in the same way as shown in the model.

40. Unit Three --- Reading I Fashion New Words Examples Warm—up Text Translation Notes Exercises Extended Activities

41. I. Read the text carefully again and discuss the following questions. II. Choose the best answer to complete the following sentences. III. Give the English words for the meanings provided. IV. Put the proper forms of the following words or expressions from the text in the blanks to complete the sentences. V. Rewrite the following sentences and replace the underlined parts with appropriate words or phrases from the text. VI. Word study: For each of the following clues, use the given prompts to produce sentences in the same way as shown in the model.

42. Unit Four --- Reading IBargains Warm—up Text Translation Notes Too dear! OK? New WordsExamples ExercisesExtended Activities

43. I. Read the text carefully again and discuss the following questions. II. Choose the best answer to each of the following questions. III. Give the English words or phrases according to the meanings provided. IV. Put the following words or expressions from the text in the blanks to complete the sentences. Make changes where necessary. V. Rewrite the following sentences and replace the under lined words with appropriate words or phrases from the text. VI. Word study: For each of the following clues, use the given prompts to produce sentences in the same way as shown in the model.

44. Unit Five --- Reading IManaging Your Study Time Warm—up Text Translation Notes New Words Examples Exercises Extended Activities

45. I. Read the text carefully again and discuss the following questions. II. Choose the best answer to each of the following questions. III. Give the English words or phrases according to the meanings provided. IV. Put the following words or expressions from the text in the blanks to complete the sentences. Make changes where necessary. V. Rewrite the following sentences and replace the underlined words with appropriate words or phrases from the text. VI. Word study: For each of the following clues. Use the given prompts to produce sentences in the same way as shown in the model.

46. Teaching Courseware: New Business EnglishIntensive Reading Book Two B

47. New Business EnglishIntensive ReadingBook TwoB 新编商务英语精读 第一册 全国商务英语研究会推荐教材 Hubei Three Gorges Vocational and Technical College

48. 6 Management 9 Successful Businessmen 8 Trademark 7 Interview 10 Successful Business

49. Unit Six --- Reading I Areas of Management Warm—up Text Translation Notes New Word Examples Exercises Extended Activities

50. I. Read the text carefully again and discuss the following questions. II. Choose the best answer to each of the following questions. III. Give the English words or phrases according to the meanings provided. IV. Put the following words or expressions from the text in the blanks to complete the sentences. Make changes where necessary. V. Rewrite the following sentences and replace the underlined words with appropriate words or phrases from the text. VI. Word study: For each of the following clues. Use the given prompts to produce sentences in the same way as shown in the model.