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Global Service Jam 2014 Shanghai Team 181

Global Service Jam 2014 Shanghai Team 181. Zoe. Mary. Vicky. Huitse. Aaron. Eric. Bill. DISCOVER (Design Challenge). Better Metro Experience 项目 目的是给全世界每天数以万计的地铁乘客 带来更好的 地铁乘坐体验 作为一项 公益服务 我们和传统的地铁服务不同，我们运用 以人为本 的方，提高现有设施的使用效果. DEFINE (ALL INSIGHTS)

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Global Service Jam 2014 Shanghai Team 181

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  1. Global Service Jam 2014 Shanghai Team 181

  2. Zoe Mary Vicky Huitse Aaron Eric Bill

  3. DISCOVER (Design Challenge) Better Metro Experience项目 目的是给全世界每天数以万计的地铁乘客 带来更好的地铁乘坐体验 作为一项公益服务 我们和传统的地铁服务不同，我们运用以人为本的方，提高现有设施的使用效果

  4. DEFINE (ALL INSIGHTS) Feasibility / Desirability / Viability

  5. DESIGN (KEY INSIGHTS) • Passengers don’t know where to find restroom! • It’s HORRIBLE given there are multi restrooms in that station!

  6. DESIGN (KEY INSIGHTS) • Restrooms in metro are underutilized • Netizens tried to solve the problem but doesn’t really help

  7. What’s Different v.s. available in Market? • Metro app doesn’t have restroom information • “Restroom App” can not pinpoint metro restrooms

  8. Why app? • Why crowd sourcing?

  9. DELIVERY and TEST

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