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Health Kids Collaborative Policy Summit. March 28, 2012 Joanne Lee, MPH, RD Project Officer Healthy Kids, Healthy Communities – a national program of the Robert Robert Wood Johnson Foundation Active Living By Design. The Business of Healthy Communities. HKHC Leading Site Communities.
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Health Kids CollaborativePolicy Summit March 28, 2012 Joanne Lee, MPH, RD Project Officer Healthy Kids, Healthy Communities – a national program of the Robert Robert Wood Johnson Foundation Active Living By Design
The Business of Healthy Communities HKHC Leading Site Communities Healthy Kids, Healthy Communities
Forms of Partnerships with Business HKHC Leading Site Communities Mandates • Required • Based on evidence • Protective • Health • Equity • Other businesses, standard practices • Top-down approach to achieve broad, systemic impact • Yield mutual benefits Healthy Kids, Healthy Communities
Forms of Partnerships with Business HKHC Leading Site Communities Incentives • Optional • Based on promising or best practices • Pilot projects • Demonstration projects • Bottom-up approach to achieve systemic or targeted impact • Yield mutual benefits Healthy Kids, Healthy Communities
Types of Incentives for Business HKHC Leading Site Communities Low- or no-cost • Streamlined processes • Decreasing steps in permitting process • Bonuses • Density bonuses • Exemptions • Reducing building/construction requirements • Preferences • Bid/contract preferences Healthy Kids, Healthy Communities
Types of Incentives for Business HKHC Leading Site Communities Some cost • Financial support • Grants, subsidies, loans • Credits • Tax credits, exemptions, abatements • Fee reductions and waivers • Permitting fee reductions and waivers • In-kind support • Recognition programs and rewards, paid advertising Healthy Kids, Healthy Communities
Approaches to Partnering with Business HKHC Leading Site Communities Comprehensive Strategies • Implementation support • Training • Education • On-going monitoring and support • Programs • Promotions Healthy Kids, Healthy Communities
Forming a Partnership with Business HKHC Leading Site Communities Community Partners • Elected officials/bodies • Government agencies/departments • Business owners and organizations • Other groups and agencies • Community members Healthy Kids, Healthy Communities
Resources HKHC Leading Site Communities Public Health Law & Policy (PHLP) -- http://www.phlpnet.org/ National Policy & Legal Analysis Network (NPLAN) to Prevent Childhood Obesity -- http://www.nplanonline.org/ Healthy Kids, Healthy Communities