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Room of Ruru. Ruru’s room. Brand Concept. GOTH & Antique. Ruru's room is a brand of Gothic atmosphere with antique things which girls liking Harajuku fashion.
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Room of Ruru Ruru’s room
Brand Concept • GOTH & Antique Ruru's room is a brand of Gothic atmosphere with antique things which girls liking Harajuku fashion. Total brand is going to expand content and products, such as apparel, dolls, antique art product, apparel, accessories, music CD, DVD and books
Product line Apparels Accessories Stationary Character Artworks E-book & Application
Target Customers People living abroad who is big fan for Harajuku fashion and Kawaii products. Girls who shop in Harajuku for Gothic and Lolita fashion Shop buyers and Gallery buyers who look for art products for their gallery
Marketing & PR Collaboration events with gallery shops Smart phone application and ipad content distribution Exhibition at club events and art events SNS marketing with Twitter, Facebook and mixi Promotion toward abroad projects such as “Cool Japan” project supported by the government
Contact Contact info info@trilabo.com for more information