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Getting A Head Start on Living Tobacco Free Educating HS staff and families on the importance of Smoke-free Homes

Getting A Head Start on Living Tobacco Free Educating HS staff and families on the importance of Smoke-free Homes. Katelin Ryan, MA Indiana Tobacco Prevention and Cessation IRHA 12 th Annual Conference: June 11, 2009. Head Start Program Services . Early Childhood Development and Health

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Getting A Head Start on Living Tobacco Free Educating HS staff and families on the importance of Smoke-free Homes

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  1. Getting A Head Start on Living Tobacco FreeEducating HS staff and families on the importance of Smoke-free Homes Katelin Ryan, MA Indiana Tobacco Prevention and Cessation IRHA 12th Annual Conference: June 11, 2009

  2. Head Start Program Services • Early Childhood Development and Health • Family and Community Partnerships

  3. Head Start School Readiness Promote school readiness by enhancing the social and cognitive development of children through the provision of: educational, health, nutritional, social and other services to enrolled children and families.

  4. Head Start Parental Involvement Engage parents in their children's learning & help them make progress toward their educational, literacy and employment goals. Significant emphasison parentinvolvement in the administration of local Head Start programs.

  5. Demographics • Most families at or below 100% of federal poverty level. • At least 90% of families served must meet the federal income guidelines. • Over 2/3 of all children enrolled in HS are minorities. Largest representation African American and Hispanic.

  6. Smoking by Income LevelIndiana- 2008

  7. Smoking by Education LevelIndiana- 2008

  8. Smoking By INCOME Level Indiana- 2002-2008

  9. Smoking By EDUCATION Level Indiana- 2002-2008

  10. WHY Head Start? Major health effects of SHS exposure on children: SIDS, acute/chronic respiratory illnesses, asthma, ear infections, and more… Significant disparities exist among specific groups in Indiana and nationwide and Head Start reaches those disparate families.

  11. WHY Head Start? • 62% of all IN African American households are SF. • Only23.5% of AA households with smokers are SF. • 82% of all IN Latino households are SF. • Only 58% of Latino households with smokers are SF. (Source: 2006 IATS)

  12. Why Head Start in Indiana? • 288 Head Start & Early HS Centers statewide • 3,475 Head Start employees • 15,930 families served annually • Head Start programs serve ALL 92 counties • Early Head Start serves 22 counties

  13. Getting a Head Start on Living Tobacco-Free Objectives: • Reduce the number of children exposed to secondhand smoke in the home. • Encourage quitting among Head Start parents/family members, and staff. • Create policy change through comprehensive TF policies for Head Start centers

  14. Four Pilot Regions • Lake County • Fountain/Warren Counties • Perry County • Henry County

  15. Formative Research • Key Informant Interviews • Focus Groups • Baseline knowledge/attitudes assessment survey

  16. Key Informants: Agency Directors Approach the topic of Secondhand Smoke… • By emphasizing health and wellbeing • By emphasizing savings potential The program materials MUST connect with parents

  17. Focus Groups: HS STAFF • The topic of tobacco use is considered a “taboo” topic among staff • Staff is over-worked and under-compensated • Identified need for consistent & stimulating “breakthrough” communication. • Attendance is a challenge. We need a captive audience in order to effectively relay the key messages.

  18. Focus Groups: HS PARENTS

  19. Focus Groups Cont…

  20. KEY Messages 1. Secondhand Smoke Hurts 2. Secondhand Smoke Costs 3. You can quit!

  21. “Train the Trainer” Toolkit • Purpose: develop a tool for ITPC local grantees that will equip them to engage Head Start centers in their counties.  ITPC local grantees will provide Head Start staff and parents with education on secondhand smoke (innovative approaches, tailored specifically for these priority populations); provide cessation resources; and encourage policy change.

  22. Advisory Group

  23. For More Information on ITPC Visit our three (3) websites: www.itpc.in.gov www.whitelies.tv www.voice.tv Contact Indiana Tobacco Prevention and Cessation- 317.234.1787 kryan@itpc.in.gov

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