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Pertemuan 5 Model Transaksi e-Commerce. Matakuliah : H0292 / E-Business Tahun : 2005 Versi : v0 / Revisi 1. Learning Outcomes. Pada akhir pertemuan ini, diharapkan mahasiswa akan mampu : Memberikan contoh tentang model e-commerce. Outline Materi. Lingkup e-commerce
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Pertemuan 5Model Transaksi e-Commerce Matakuliah : H0292 / E-Business Tahun : 2005 Versi : v0 / Revisi 1
Learning Outcomes Pada akhir pertemuan ini, diharapkan mahasiswa akan mampu : • Memberikan contoh tentang model e-commerce
Outline Materi • Lingkup e-commerce • Dimensi dari e-commerce • Perbedaan antara pure vs partial e-commerce • Klasifikasi dari e-commerce • Contoh aplikasi e-commerce : • Electronic market
Pure Vs. Partial Electronic Commerce • Three dimensions • the product (service) sold [physical / digital]; • the process [physical / digital] • the delivery agent (or intermediary) [physical / digital] • Traditional commerce • all dimensions are physical • Pure EC • all dimensions are digital • Partial EC • all other possibilities include a mix of digital and physical dimensions
The core of electronic commerce Virtual product Virtual process Virtual delivery agent Traditional commerce The Dimensions of Electronic Commerce Electronic commerce areas Digital Product Digital process Physical Product Physical process Physical agent Digital agent
The Electronic Commerce Field • Figure 1.2 shows that the EC applications are supported by infrastructures, and their implementation is dependent on four major areas (shown as supporting pillars) people, public policy, technical standards and protocols, and other organizations. • The EC management coordinates the applications, infrastructures, and pillars. It also includes Internet marketing and advertisement.
Electronic Commerce Applications • Stocks Jobs • On-line banking • Procurement and purchasing• Malls • On-line marketing and advertising • Home shopping • Auctions • Travel • On-line publishing Public policy, legal, and privacy issues People: Buyers, sellers, intermediaries, services, IS people, and management Technical standards for documents, security, and network protocols payment Organizations: Partners, competitors, associations, government services (1) Common business services infrastructure (security smart cards/authentication electronic payment, directories/catalogs) (2) Messaging and information distribution infrastructure (EDI, e-mail, Hyper Text Transfer Protocol) (3) Multimedia content and network publishing infrastructure (HTML, JAVA, World Wide Web, VRML) (4) Network infrastructure (Telecom, cable TV wireless, Internet) (VAN, WAN, LAN, Intranet, Extranet) (5) Interfacing infrastructure (The databases, customers, and applications) Management Infrastructure A Framework for Electronic Commerce © Prentice Hall, 2000 9
Electronic Markets • A market is a network of interactions and relationships where information, products, services, and payments are exchanged. • The market handles all the necessary transactions. • An electronic market is a place where shoppers and sellers meet electronically. • In electronic markets, sellers and buyers negotiate, submit bids, agree on an order, and finish the execution on- or off-line.
Electronic commerce network (Infrastructure) Product/service information request Purchase request Payment or payment advice Purchase fulfillment request Purchase change request Response to information request Purchase acknowledgment Shipping notice Purchase/service delivery (if online) Payment acknowledgment Response to fulfillment request Shipping notice Payment remittance notice Electronic transfer of funds Payment approval Electronic transfer of funds Electronic transfer of funds Shopper/Purchaser’s Bank Transaction Handler’s Bank (Automated Clearing House) Seller/Supplier’s Bank Shopper/Purchaser Seller/Supplier Electronic Market (Transaction Hander) Electronic Markets 11 © Prentice Hall, 2000
Interorganizational Business to Business System Business to Customer Electronic Business to Business Commerce Intraorganizational Other Classification of EC by the Nature of the Transactions • Business-to-business • Business-to-customer • Intra business transactions • Others © Prentice Hall, 2000
Management information systems Accounting and auditing Management Business law and ethics Electronic Commerce is Interdisciplinary • Marketing • Computer sciences • Consumer behavior and psychology • Finance • Economic • Production/Logistic