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Conservation Loves A Crisis: Lessons Learned in North America’s Driest City. Doug Bennett Conservation Manager Southern Nevada Water Authority. 8 Lessons. Lesson 1: Don’t Fight With Giants Lesson 2: Stop Chasing Your Tail Lesson 3: Things may not be what they seem
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Conservation Loves A Crisis: Lessons Learned in North America’s Driest City Doug Bennett Conservation Manager Southern Nevada Water Authority
8 Lessons • Lesson 1: Don’t Fight With Giants • Lesson 2: Stop Chasing Your Tail • Lesson 3: Things may not be what they seem • Lesson 4: You’re not the Alpha dog • Lesson 5: Know Your Sh..tuff • Lesson 6: The Game Keeps Changing • Lesson 7: Don’t Burn the Haystack • Lesson 8: Find Common Ground
LESSON 1 Don’t Fight With GIANTS
Partnerships • Increase adoption, strengthen credibility and build community ethic: • Home Builders • Landscape contractors • Car Washes • Restaurants • Hotels • Swimming Pool Industry
Water Smart Home Program • Voluntary program certifies new homes and neighborhoods as Water Smart. • Requires high efficiency plumbing fixtures, appliances, landscape and irrigation. • More than 10,000 built. • Largest program of its kind in the United States.
LESSON 2 Stop Chasing Your TAIL
Water Smart Landscapes $1.50 for each square foot of lawn converted to water-efficient landscape. • 169 million square feet • $190 million rebated • 59 billion gallons saved Before After
For Every Home Converted between 1999 and 2003… Twenty-eight New Homes were built. Most of those with front lawns.
2003 Landscape Development Codes Lawns prohibited in new residential front yards and limited to 50 percent in new backyards. No Lawn grass in Commercial Development Clark County Operations Building
LESSON 3 Things May NOT Be What They Seem
Indoor vs. Outdoor Water Use 10% groundwater Water used indoors is recovered for direct or indirect reuse. TREAT 90% Surface water
Caesar’s Palace Aerial Southern Nevada’s resorts account for less than 3 percent of consumptive water use.
Consumptive (outdoor) 25% Non-consumptive (indoor) 75% Mega-Resort Water Use Evaporation from cooling systems exceeds the combined use of landscape, water features and pools. • Mega-Resort Facts • About 3,000 rooms • Average 110 acre parcel • < 2% pools & fountains • < 4% landscaping • ~94% buildings & surfaces
NEW HOMES USE LESS WATER, RIGHT? EPA New Homes Water Efficiency Study Pre/post January 1, 2001 construction dates
NEW HOMES USE LESS WATER, RIGHT? EPA New Homes Water Efficiency Study
Growth is Not Always SprawlMajor Western MSA’s over 1 Million Population Population-weighted density from 2010 U.S. Census Metropolitan Statistical Area Distance Profiles http://www.census.gov/population/metro/data/pop_pro.html
LESSON 4 You‘re not the ALPHA Dog
Your issues may take a backseat… • Politics & Public Opinion • Utility Solvency • Infrastructure needs • Water Quality & Other Regulation • Watershed recovery (“Hey, it rained”) …and, by the way, overachievers are not always appreciated.
LESSON 5 Know Your SH..TUFF
It’s Not Enough to be a Toilet Expert… • Organizational Revenue Sources • Water Supply Sources • State and Federal Policies • Related Political Issues • History • Regional & National Trends • Economic climate
Expand your Realm… • Strengthen Internal and Peer Relationships • Read everything your organization produces, especially financial reports. • Invite guest speakers to your meeting • Use Google Alerts
LESSON 6 The GAME Keeps Changing
Drought & Climate Change http://www.usbr.gov/climate/maps.html
Indoor Agriculture Tomatoes: High Value Crop Dude, Totally High Value Crop
Shower Tower of Power • The $5,000 Kohler WaterHavenfeatures seven heads • “The ultimate in performanceshowering” • Promises “a different shower experience every day”
Horizontal Shower Too tired to stand? Shower laying down beneath six remote-controlled heads.
Flotation Pod Not wet enough?
Water Piston Hose Reel 4-6 Gallons of water used to rewind your hose.
Water-powered sump pump 1 gallon municipal water 2 gallons of floodwater
LESSON 7 Don’t Burn the HAYSTACK
Golf Course Water Budgets Water Use per Acre Before Water Budgeting Highest Users Lowest Users
Golf Course Water Budgets Water Use per Acre After Water Budgeting 10% sector use reduction in one year
LESSON 8 Find COMMON Ground
Inter-Agency Collaboration • Urban habitat doesn’t respect lines on a map • Promotes Equity • Economic, social, political • Efficient messaging; avoids confusion • Builds regional ethic • Unified approach produces better results, even if you have to compromise
Collaboration: Watering Restrictions Five jurisdictions - identical watering restrictions.
Thank You. Doug Bennett Conservation Manager Southern Nevada Water Authority