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Flourishing in the 21 st Century Partners in Learning Conference A Tree of Knowledge Awaits You. Presented by C.G. Marketing Solutions. Target Market. De Anza Faculty Members 306 faculty websites listed on De Anza website 1272 Total Professor according to Rate my Professor
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Flourishing in the 21st CenturyPartners in Learning ConferenceA Tree of Knowledge Awaits You • Presented by • C.G. Marketing Solutions
Target Market De Anza Faculty Members • 306 faculty websites listed on De Anza website • 1272 Total Professor according to Rate my Professor Foothill College Faculty Members • 643 Total professors according to Rate my Professor • 1912 Identified as • belonging to the Target Market
Planting the Seed pARTNERS IN LEARNING PRESENTS FLOURISHING IN THE 21ST CENTURY MATT ABRAHAMS YOUR ATTENDENCE IS REQUESTED Friday, March 4 TH 20119:00am – 4:00pm Conference Room TBD De Anza City College Breakfast and Lunch will be provided If scheduling conflicts exist please exercise one of your flex days to attend TREES OF KNOWLEDGE HAVE BEEN PLACED AROUND THECAMPUS WITH MORE DETAILS REGARDING THIS EVENT. PGA - PAA - STIPENDS FOR PT FACULTY - MEALS - FLEX DAYS Personalized invitations sent out to target market Flourishing in the 21st Century INFORMS TARGET MARKET OF THE EVENT BEGINS TO ADDRESS POSSIBLE REASON FOR NOT ATTENDING CREATES A FRAME OF REFERENCE FOR FUTURE ADVERTISING MEDIA A TREE OF KNOWLEDGE
Watering the Seed FLEX your SCHEDULE Attention is on the FLEX DAYS available to faculty members Stipends for PT Faculty Registration options 17”X22” ACTUAL DIMENSION Strategy Behind Media Address identified reasons for not attending To use pre-registrants as a tool to monitor success
Germinating the Seed ARE THE SEEDS YOUR PLANTING TAKING ROOT 16 Speakers Bring a Guest 22” X 22” ACTUAL DIMENSION Strategy Behind Media Create Anticipation Continue Generating Buzz Use of Fear Appeals
Watching the Seed grow Watching the seeds of yesterday grow before your eyes Thought Provoking Questions to Capture Viewer Placement of Core Values & Conference Format Strategy Behind Media Development of Ethos & Pathos Continue addressing reason for not attending 17” x 22” ACTUAL DIMENSION
Flourishing in the 21st CenturyPartners in Learning Conference A Tree of Knowledge Awaits You Thank you for considering C.G. Marketing Solutions