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Apple

Apple. Outlines Actual situation and history Products and Apples retail stores Apple & Competitors Apple and the Environment. I. Actual situation & History. Official name : Apple, Inc Headquarters : Cupertino California USA

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Apple

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  1. Apple

  2. Outlines Actual situation and history Products and Apples retail stores Apple & Competitors Apple and the Environment

  3. I. Actual situation & History • Official name : Apple, Inc • Headquarters : Cupertino California USA • CEO: Steve Jobs Employees: 21600Turnover: $ 24,01 billions (in 2007) • 1976 : The company was created • 1990-1998 : Hard time • 2001 : iPod creation • 2003 : iTunes launch • 2007 : iPhone • 2008 : Macbook Air

  4. II. Products • Desktops • Notebooks • MP3 Players (iTunes) • Phones • Movies (iTunes) • Softwares

  5. A new high quality standart iPhone launched in 2007

  6. Apple stores and retailers • Find Apple’s products everywhere: • Fnac • Darty • Surcouf • Carrefour • Or : • in Apple Stores Like Apple’s competitors

  7. Apple store ( NEW YORK)

  8. …(INSIDE)

  9. Apple store ( London)

  10. III. Apple & Competitors ( Sales and Market Share ) Many sectors, many enemies: • 2 millions of Mac OS X Leopard Software sold • 100 millions of iPodssold • 3 billions of Songs sold • 1.389 millions of iPhone sold Apple’s sales distribution The Internet browsers market share

  11. …And always Mac VS Pc

  12. IV. Apple and the Environment

  13. Environmentadvances • 1990 : Apple’s environmental policy released & implemented. • ReduceEnergyConsumption • Substances bannedfromproducts &frommanufacturingsuch as : 2007: First mercury-free display 2008: First display productwith arsenic-free glass. • Almost all Apple’sproduct: now recyclable

  14. The result of an environmentalpolicy

  15. Abbadie Jerome Bennani Omar

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