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Fundamentals of Communication

Fundamentals of Communication. Chapter 10- Topic Selection and Audience Analysis. Choosing a Topic. Personal Inventory Volunteers? Describe a topic and how you came up with that topic from the inventory. Brainstorming Let’s brainstorm some topics. Narrowing a topic.

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Fundamentals of Communication

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  1. Fundamentals of Communication Chapter 10- Topic Selection and Audience Analysis

  2. Choosing a Topic • Personal Inventory • Volunteers? Describe a topic and how you came up with that topic from the inventory. • Brainstorming • Let’s brainstorm some topics.

  3. Narrowing a topic • What topics interests you & audience? • What topics do you know about & your audience want to know? • What topics are you committed to (passion and conviction)? • What topics can you find research on? • Lets narrow our list (time, subject matter, audience)

  4. Visual Brainstorming

  5. Topics • Your planned topic for Your Speeches is due next time!!!

  6. Audience Analysis • Voluntary vs. Captive • Demographics • Interest and Knowledge • Attitudes, Values, and Beliefs

  7. Methods of Aud. Analysis • Observation • Inferences • Questionnaires • Micro targeting- Audience Analysis Sheet

  8. Adapting to an Audience • Behavior • Verbal/Nonverbal • Topic • Purpose • Lets look at some audience analysis

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