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Looking back to look forward

Looking back to look forward. A brief historical perspective of fashion. Karen M. Videtic Virginia Commonwealth University Department of Fashion Design and Merchandising. 20 th Century Dress. Fashion is evolutionary, rarely revolutionary. Fashion is a mirror of the times.

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Looking back to look forward

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  1. Looking back to look forward A brief historical perspective of fashion. Karen M. Videtic Virginia Commonwealth University Department of Fashion Design and Merchandising

  2. 20th Century Dress • Fashion is evolutionary, rarely revolutionary. • Fashion is a mirror of the times. • Fashion is not based on price. • Consumers establish fashion by accepting or rejecting it. • All fashion ends in excess.

  3. Historic Fashion allows us to explore: • Social themes and societal events • Economics • Culture • Artistic influences • Technological influences

  4. What goes around, comes around. • Product developers look for historic influences. • They know that fashion is evolving from previous seasons. • They understand that “events” can change the direction of fashion. • Product developers drive inspiration from historic fashion.

  5. Turn of the Century • US Events: • Spanish American War • Immigration averages one million a year • 20% of the wages are earned by women. • Fashion Trends • Bustle • Pigeon chest • Trumpet skirt

  6. 1980’s: Glitz to the Max • US Events • Ronald Regan is elected • Time names the computer as man of the year. • Iran hostage crisis • Fashion Trends • Brooke Shields loves her Calvins • Dress for success • Flashdance influences fashion • Overtops with stirrup pants

  7. Workshop Assignment • Form a production team centered around someone who has a computer. • No more than 5 people on a team. • You will be assigned a decade to research. • This decade will be the basis for your new line of clothing that you will produce later in the workshop. • Be prepared to make a presentation after we return from lunch. • Resources can be found on the computer and from my resources.

  8. Websites for your research. • www.costumegallery.com • www.costumes.org/history • www.teonline.com/costume • www.dept.kent.edu/museum/costume • Museum of Costume, Bath • Victoria and Albert Museum, London

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