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Facilitating the Communication of Statistics to the Financial Audience. Thursday September 8, 2011 Eurostat Marco Babic Bloomberg News. Main Users of Data. Traders Economists Strategists Hedge Fund Managers Sales. Source Release Methodologies. Lockup Embargo (Scheduled)
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Facilitating the Communication of Statistics to the Financial Audience Thursday September 8, 2011 Eurostat Marco Babic Bloomberg News
Main Users of Data • Traders • Economists • Strategists • Hedge Fund Managers • Sales
Source Release Methodologies • Lockup • Embargo (Scheduled) • Live – Scheduled • Live- Unscheduled
Bloomberg ECFC Screen for Long-Term Forecasts (Strategists, Sales)
Timeliness Transparency Access to Experts on the data Clear release methodology. Lockup is preferable for market sensitive data Provide data in consistent format in Excel and where possible alert to format changes. Provide perspective and historical context to the data. If you make it easier for media to understand the transmission to the financial audience is clearer. Conduct regular seminars for both new and experienced journalists . EFFECTIVE COMMUNICATION WITH MEDIA