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View Agriculture- The Road Ahead. Dr. David M. Kohl Professor Emeritus Agricultural and Applied Economics Virginia Tech Blacksburg, VA 24060 (540) 961-2094 (Alicia Morris) (540) 719-0752 (Angela Meadows) e-mail: sullylab@vt.edu. Weekly Website Columns :
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View Agriculture- The Road Ahead Dr. David M. Kohl Professor Emeritus Agricultural and Applied Economics Virginia Tech Blacksburg, VA 24060 (540) 961-2094 (Alicia Morris) (540) 719-0752 (Angela Meadows) e-mail: sullylab@vt.edu Weekly Website Columns: Ag Globe Trotter: www.farm-credit.com Road Warrior of Agriculture: www.cornandsoybeandigest.com
Future Agricultural Business Environment 2025 • 70% of North American farm ground will change hands by 2025 • one size will not fit all • local, natural, organic • traditional • large complex business • special interest groups & consumers will drive business models • water & oil will be the limited resources • media & information technology management challenges • women & minorities will drive business models • economic moderation in G-20 nations • emerging economics / BRIC Nations critical in planning • volatility will be the new normal • balance in business & life
Five Dimensions of Agriculture Food Fiber Life Experiences Life Sciences Fuel
Century of Super Cycles Common Characteristics: Source: World Bank
World Growth Germany -4.8% Iceland -7.2% Russian Fed. - 8.9% Canada -3.2% Britain -3.2% Japan -5.1% China 10.7% U.S. 0.1% India 7.9% Euro zone 4.0% South Korea 6.0% France -2.3 % Mexico -6.2% Indonesia 5.4% Brazil -1.2% Australia 0.6% South Africa -2.1% GDP Growth % 2010 Latest Quarter Figures February 11, 2010 Source: www.Economist.com
Final Thoughts on the Road Ahead • interdependent vs. independent • people skills- emotional intellect • total systems management • interconnections • local • national • international • scenario planners • business planner & strategy execution • P = O + C + L + M2